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    In recent years, the concept of car sharing and car-sharing platforms has been gaining immense popularity across different parts of the world. Zipcar is one such company which is making its mark in this increasingly competitive market. In fact, Zipcar has been named the largest provider of car sharing and car-sharing platforms in the United States. What makes this company unique is its commitment towards sustainable mobility. linked here In this paper, we will discuss the Zipcar’s innovative business model and explore its evolution over time.