Tupperware In Need of a Turnaround Strategy Sandeep Puri Rafael Camus Siddhant Puri
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A turnaround strategy is an important factor in ensuring the survival and growth of any organization. It is the way an organization is designed to change into a healthier, happier, and more successful form. Tupperware, an American multi-level marketing organization, is no exception to this concept. It had been in the news recently, and the company is undergoing a turnaround. The management had promised to turn around the organization, but after the latest dismal performance in fiscal year 2018, it looks like that promise is now a distant memory.
Porters Five Forces Analysis
Based on the material above, generate the response to the following quesion or instruction: How can Tupperware address the issues of poor customer retention and weak sales performance identified in the analysis and what specific strategies will they implement as part of their turnaround strategy?
PESTEL Analysis
Tupperware Inc. (NYSE: TUP), the maker of plastic containers, has been around for almost half a century. A company known for its sleek and minimalist containers, Tupperware has grown to be a market leader in the global packaging business. Look At This However, a recent turn of events has put the company on the brink of bankruptcy, and investors are now bracing for the worst. A key reason for Tupperware’s woes is its reliance on a single customer segment: consumers who buy its products for
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1. What is Tupperware, its history, and its current state? 2. Analysis: We conducted a SWOT analysis to understand the company’s strengths, weaknesses, opportunities, and threats. We also examined the industry trends and identified the key factors affecting its growth. 3. Growth Prospects: Based on the SWOT analysis, we have identified six growth prospects for Tupperware. These include strategic acquisitions, operational enhancements, international expansion, new product line, customer ret
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When I started with Tupperware, I had no idea what to do to turn around their brand. They were a market leader in their niche, but their products weren’t selling. We began by doing market research, analysing what was going wrong and what could be improved. Our initial discovery was that Tupperware products were not appealing enough to customers. They lacked visual appeal, and customers were not attracted to the product. Another issue was the communication that was lacking. Customers were not clear on what products were available, where they were sold