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  • Marketing Toolkit Pricing Profitability Note Thomas Steenburgh Jill Avery 2010

    Marketing Toolkit Pricing Profitability Note Thomas Steenburgh Jill Avery 2010

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    Section: Problem Statement of the Case Study I have written and produced the pricing and marketing materials for a new marketing toolkit. The purpose is to increase the profitability of small and mid-size businesses. These materials are designed to improve the quality of marketing services delivered by our company and to make it easier for small businesses to select and implement the best marketing strategies. The pricing structure is intended to make the marketing toolkit more affordable for small and mid-size businesses while retaining the quality of our services.

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  • Pear VC EarlyStage Venture Capital In 2022 Gelila Bekele Anne Beyer Robert Siegel 2022

    Pear VC EarlyStage Venture Capital In 2022 Gelila Bekele Anne Beyer Robert Siegel 2022

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    Gelila Bekele is the Co-founder and Managing Director at Pear Ventures, a VC that funds startups across the healthcare sector. Anne Beyer is the Vice President of VC for Pear Ventures, a VC that funds early-stage health tech ventures. Robert Siegel is the Co-founder and Managing Director at Pear Ventures, a VC that funds early-stage health tech ventures. Early stage venture capitalists in healthcare invest in new companies developing digital health

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  • Note to the Student How to Study and Discuss Cases Robert F Bruner 2001

    Note to the Student How to Study and Discuss Cases Robert F Bruner 2001

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  • Quickmart Sustaining Growth in a Challenging Economic Environment Ramon CasadesusMasanell Kuria Kamau

    Quickmart Sustaining Growth in a Challenging Economic Environment Ramon CasadesusMasanell Kuria Kamau

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    Quickmart is a leading South African company offering food, grocery, and household products across South Africa’s most affluent and diverse cities. The company is a market leader in the industry with a portfolio of over 2400 stores and a turnover of R23.5 billion in 2018. The company was founded in 1985 by A. G. (Ags) Smit and, over the years, has been expanding rapidly by introducing new and unique product offerings, expanding

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  • Industry Note The Beach Vendors of Zona Sul Rio de Janeiro

    Industry Note The Beach Vendors of Zona Sul Rio de Janeiro

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    In a few decades’ time, Rio de Janeiro will be home to more than 25,000 of Zona Sul’s vendors, offering everything from handmade jewelry and crafts to clothing and accessories. According to a report from Brazil’s Association of Traditional Markets (ABEM), Rio is set to grow its number of vendors by 135%, from 4,100 to 6,400 by 2020. The growth is a result of Rio’s growing

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  • Blogging at BzzAgent David B Godes 2008

    Blogging at BzzAgent David B Godes 2008

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    It is a true pleasure to be writing a section on Blogging at BzzAgent (a marketing research organization). David B Godes’s article in the February 2008 issue of the Journal of Applied Research in Marketing and Marketing Communications is definitely one of my favorites. It covers some important topics that I have never considered. It’s about a time of the year for us bloggers: the BzzAgent blog conference, held at the Walt Disney Concert Hall. check my site The conference was a very well-organized event, well-cover

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  • Twenty Years Later Memoirs of Life and Work Two Decades after an MBA Jennifer Petriglieri Gianpiero Petriglieri

    Twenty Years Later Memoirs of Life and Work Two Decades after an MBA Jennifer Petriglieri Gianpiero Petriglieri

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  • Note on Cash Flow Valuation Methods WACC FTE CCF and APV Approaches SK Mitra

    Note on Cash Flow Valuation Methods WACC FTE CCF and APV Approaches SK Mitra

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