Anne Mulcahy Leading Xerox Through the Perfect Storm B Supplement William W George Andrew N McLean 2005
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Anne Mulcahy, former CEO of Xerox, is known as an effective leader who never shies away from making difficult decisions. She did a good job in Xerox, but the company failed during her time as CEO. In 1999, Xerox suffered a crushing setback when it lost a major contract with Hewlett-Packard, the No. 1 computer maker, to IBM’s PC division. The disaster led to the firings of about half of the company’s work force.
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-Xerox, the iconic personal computer company, began as Xerox Corporation in 1959 with a single office copier in California. It has since evolved into a multi-billion-dollar international corporation that provides copier and printer sales, services, and support. At the heart of Xerox’s success is Anne Mulcahy, who has taken over the company as president and chief executive officer since 2003. I’m lucky to have worked with her for several years. Her performance during this period
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Case: Xerox’s “Xerox Way” Transformation Background: Xerox (NYSE: XRX) is one of the most respected technology companies in the world. Its name is synonymous with copiers, printers, faxes, and photocopiers. Xerox is the world’s largest provider of document management solutions and services (McLean, 2005). our website However, Xerox’s success story was plagued by problems that included: 1. Mismanagement
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Anne Mulcahy Xerox CEO She’s been in charge of one of the biggest companies in the world and she has been in charge of Xerox. This article is the first time a woman has taken the job of CEO at Xerox. The company is known as the maker of the fax machine, printer, copier and photocopier. I first heard of Xerox in 1979, when I had the pleasure of studying a Xerox machine in the lab. It was a marvel
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The above-mentioned case study focuses on the leadership of Anne Mulcahy, who was in charge of Xerox during the reorganization. Anne Mulcahy was responsible for creating a new management system, which aimed to increase productivity, cut costs, and increase the company’s profits. The case highlights the difficulties that Mulcahy faced in implementing her strategic plan, including: – Unions – Restructuring the company’s operations – Creating a new management structure – Reducing production costs –
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Anne Mulcahy, who has been a Chief Executive Officer of Xerox (XRX) since 2001, did a great job in managing the firm’s declining profits. Although the market value of Xerox was already high, her approach, which was rooted in the fundamental shift from a “product-based” to a “service-based” model, created the necessary leap for the firm to become a “value-based” company. Mulcahy has demonstrated her strong and consistent leadership abilities. She took the