Category: Harvard Business School

  • Research In Motion The Mobile OS Platform War Alan MacCormack Brian Dunn Chris F Kemerer 2012

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  • EssilorLuxottica and Meta Will the Synergy Flourish Reema Khurana Susmi Routray

    EssilorLuxottica and Meta Will the Synergy Flourish Reema Khurana Susmi Routray

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    A few years ago, the optic industry was faced with a new and unexpected threat to its dominance. It was an unproven and disruptive entrant to the market – Meta. And yet, the market has been clamoring for a break-up of EssilorLuxottica. This essay is my attempt to analyze the proposed merger of EssilorLuxottica with Meta as a part of BCG’s matrix analysis. I will first outline a few key differences between the two companies. EssilorLuxottica (Essilor)

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  • Reviving Kamathipura India Posts Effort Towards Financial Inclusion of Sex Workers Saumya Sindhwani Srishhti Sinha Geetika Shah

    Reviving Kamathipura India Posts Effort Towards Financial Inclusion of Sex Workers Saumya Sindhwani Srishhti Sinha Geetika Shah

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  • Positioning Urzza Launching a New Energy Drink Ritu Mehta Robin Singh 2016

    Positioning Urzza Launching a New Energy Drink Ritu Mehta Robin Singh 2016

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  • Accounting for the iPhone at Apple Inc Francois Brochet Krishna G Palepu Lauren Barley 2010

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  • At the Nexus of the Triple Bottom Line Ya Kun Kaya Toast Yew Tung Boey Sharon Ng Winson Ang Boon Chong Lim 2021

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  • 300cubits A Blockchain Innovation for the Shipping Industry Kai Lung Hui Veronique LafonVinais Minyi Huang 2018

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  • Zhongke Xinke How Does the Foreseeing Unicorns Project Create Shared Value Haibo Hu Jie Zhou Yiqin Wang Haitao Lu William Wei Etayankara Muralidharan

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  • Customer Loyalty Schemes in the Retail Sector Jose B Alvarez Aldo Sesia

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    BCG Matrix Analysis

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    Porters Model Analysis

    “I used to feel that the world was against me, but then I discovered that life is a journey and that it’s up to us to define our own. I found myself in a dark place when I felt trapped by the expectations of others to succeed. I was tired of feeling like I should be able to do more than my peers. But I learned to stop trying to please others. I learned to appreciate my own abilities and the choices that I made. And I realized that my passion could be more than just a side hobby. I discovered

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    PESTEL Analysis

    Customer loyalty schemes are crucial for retail companies to maintain customer base and retain their market share. In a customer-oriented society, retail companies should create incentives for their customers to encourage repeat purchase. This paper analyzes the major loyalty programs offered by major retailers in the Philippines. Overview of Loyalty Programs The retail industry is characterized by its customer-centric approach, where customer loyalty is the cornerstone of any successful business. Companies recognize that customer satisfaction leads to better sales and improved