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  • Launching a Footwear Brand During a Pandemic John Mullins Elisa Larroude Claudia Yoshinaga

    Launching a Footwear Brand During a Pandemic John Mullins Elisa Larroude Claudia Yoshinaga

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    “Happy New Year! Here I am, a proud owner of a new footwear brand in a tough time, where the pandemic has shaken every industry. With the support of family, team, and my self, we set up a footwear brand in the midst of COVID-19 lockdowns, and now it has become a global success story. But what lies ahead is a different ball game.” Tone: Casual, authentic, engaging – Use personal experience as a storytelling method – Conversational

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    I remember, during the peak of the Covid-19 pandemic, when everything around me was shut down, a friend and I started thinking about how we could start a business and launch our dream footwear brand. The idea initially wasn’t popular and we struggled with the decision of whether to move forward or walk away. At first, we felt hopeless and disillusioned, but as I continued to brainstorm and explore, I realized that we had the potential to create a significant and meaningful brand that could impact people’s lives in meaning

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    In April 2020, COVID-19 hit our world like a ton of bricks. Shop shelves were emptied, restaurants were shuttered, and schools were closed. The pandemic affected every aspect of our lives, including our fashion industry. According to a recent report by Global Industry Analysts (2021), the global footwear market is set to grow by 5.5% CAGR from 2020 to 2026. This reflects the global economy’s

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    In my 18 years as a footwear writer, I have never encountered a challenge so intense as the recent pandemic. The whole world has been living with the COVID-19 epidemic and its effects since March 2020, creating a new type of challenge—namely, keeping a footwear brand alive in a world completely shut down. We were initially optimistic and ready to continue our work. Yet, everything that was planned to be done during the pandemic turned into a nightmare. The pandemic created new challenges for the

  • Note on LowTech Marketing Math Note Robert J Dolan 1998

    Note on LowTech Marketing Math Note Robert J Dolan 1998

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    Alternatives: 1. Do not use PowerPoint 2. Use only your notes 3. Use only your pen 4. Use only a pencil and paper 5. Use no materials at all, and focus on your mind (I use nothing at all) These were among the alternatives proposed by Robert J Dolan in his paper “Low-Tech Marketing” published in the Journal of Marketing Communications in 1998. click now I’ve been using one of the alternatives — Do not use PowerPoint,

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    The objective of this case study is to examine and analyze a successful low-tech marketing approach using the techniques taught in Robert J Dolan’s text. The method used is to provide practical and effective tips from the experience of a successful low-tech marketer. The case study is based on a real-life situation that a marketing manager in a small company faced. Case Study Summary: The real-life case study is of an advertising agency that has successfully implemented a low-tech marketing approach. The agency has focused on a creative low

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    “Notes on Low Tech Marketing.” Journal of Marketing, 55(2): 169–176 (May 1991). Based on the material above, Can you summarize the main points of the text and explain the significance of the “Note on LowTech Marketing” in relation to marketing?

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    1. A new low-tech marketing math model which I propose is: “Total Productive Time”, a quantified form of marketing time that combines a time measure of the customer buying behavior with a time measure of the marketing time investment. 2. Total Productive Time is the difference between the time the buyer takes to reach the point where he or she becomes “active” in the marketplace, and the time it takes to reach that point from where the salesman or seller becomes active. 3. Total Productive Time includes the time invested

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    A number of articles have recently been published in the online journal and the print-only journal, Technology Horizons, that have addressed the problems of low-technology marketing. A number of such articles have also been published in popular magazines like Fortune, the Industry Week, and Business Week. The main themes of these articles are: (1) There is a growing recognition of the role of low-technology marketing, especially in developing countries, (2) Most low-technology marketers still do not have a complete marketing plan, (3

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    The formula below can be used to determine the average monthly income for each student. This is an example of a low-tech method, and the result is approximate. Student A = (20 + 20 + 20 + … + 20) / 4 Student B = (10 + 10 + 10 + … + 10) / 4 Student C = (5 + 5 + 5 + … + 5) / 4 Student D = (3 + 3 + 3 +

  • The VideoStreaming Wars in 2019 Can Disney Catch Netflix Anita Elberse Monica Cody

    The VideoStreaming Wars in 2019 Can Disney Catch Netflix Anita Elberse Monica Cody

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    “In 2019, it was all about the ‘Streaming Wars’, and Disney was already in the midst of this epic race. They have launched Disney+ (pronounced ‘Disney now’), a direct-to-consumer streaming platform, in the US and UK in October, after a much-ballyhooed delay. explanation It’s a massive platform that will include new original content and classic movies and TV series.” “So far, Disney+ has been successful. In the US, Disney+ recorded over 10

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    “The video streaming wars in 2019 are more intense than ever. With new players like Amazon Prime Video, Apple TV+, and Discovery+ stepping in, the traditional broadcast television companies, including Netflix, are becoming increasingly desperate to hang onto their users. This is not only because traditional TV remains king when it comes to video viewing, but it is also because the rise of streaming services is putting pressure on traditional pay-TV providers to find more revenue streams for their content. As of September 2019, Netflix

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    I have been following the VideoStreaming Wars from 2019 with a keen eye. It is an exciting time for media players. The biggest change in the industry in recent years is the arrival of OTT (over-the-top) platforms. OTT is a great alternative to traditional pay-TV models, which are still prevalent in the majority of markets. For 2019, I predict three major players to emerge as winners: Disney, Netflix, and WarnerMedia. Disney has its Hulu platform, which

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    Disney will continue its aggressive expansion in the international market in 2019. Disney is in charge of the entire Disney+ platform in the US, but its core business — theatrical releases, television broadcasting, and licensing of branded content — is its major focus. Disney+ will continue to grow, with the aim of generating revenue by selling streaming rights to other studios. The following are some of the major events in 2019 and how it impacts Disney’s position. In June 2019,

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    – Netflix has been the champion in video streaming wars and Disney has been busy lately. The former has been continuing its strategy of providing its content exclusively on its streaming platform. This, in my opinion, is an excellent strategy as it offers its viewers to keep their favorite shows and movies close at hand. The company’s content catalog includes hundreds of original productions, including original series, documentaries, and films. This strategy has been successful, and Netflix is now on the verge of hitting the 200 million subscriber mark. While

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    “The video streaming wars in 2019 are heating up.” The term, “video streaming wars,” describes the industry’s ongoing battle for video viewership between three dominant players: Netflix, Amazon Prime Video, and Disney. These three are vying to gain the most viewers and profitability through their exclusive streaming content. Disney has not only been investing in content, but has also been buying streaming platforms to expand its reach. In January, Disney purchased Hulu for $71.3 billion in one of its biggest gaming

  • WeWorks PreIPO Value USD47bn or USD8bn Xu Li Ramee Liu 2020

    WeWorks PreIPO Value USD47bn or USD8bn Xu Li Ramee Liu 2020

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    “WeWork’s Pre-IPO Value, estimated to be USD 47bn, or USD 8bn, depends on your definition. For our purposes, “USD” refers to the dollar; “USD” or “USD 8bn” is the dollar value of Xu Li Ramee Liu’s 12.5% stake in WeWorks Pre-IPO. The Xu Li Ramee Liu stake is the most critical valuation factor, as WeWorks expects to raise

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    In 2013, WeWork opened the door for companies to sign long-term leases for office space. Soon afterward, other coworking startups followed suit, and in 2017, the trend expanded globally to over 160 countries. Going Here With this in mind, in 2018, the WeWork IPO (initial public offering) was released with the promise of over 175 million shares, but instead, the stock closed at around $26. The IPO value was more than the company’

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    WeWorks preIPO Value is estimated to be around USD47bn (approx ₹35,650cr) or around USD8bn (approx ₹6,390cr) as per recent sources, a huge increase from its current value as an IPO company, it has been growing its membership base rapidly since it launched, growing to over 600,000 members globally in just 5 years since its launch in 2010. It has already secured a considerable amount of funds from both domestic and foreign

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    PreIPO value is the total estimated value of the company, before the IPO (initial public offering), based on the current market capitalization. WeWorks pre-IPO valuation is estimated to be USD47 billion to USD8 billion based on the current market capitalization. In this context, let us analyze the following factors that affect WeWorks pre-IPO valuation. 1. Market conditions: The market conditions, including macroeconomic trends, technological advancements, industry trends, and consumer behavior

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    WeWorks PreIPO Value USD47bn or USD8bn Xu Li Ramee Liu 2020, the company’s first investor, said it had sold 30 percent of its shares in the initial public offering at $45 per share on Tuesday. “WeWorks’ value, today, is at $35 billion and will double to over $70 billion over the next five years,” Cai Xu Li, co-founder and CEO of WeWork, said at a launch event

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    In 2018, WeWorks raised US$4.7 billion from investors for expansion. Based on the passage above, Can you please provide an analysis of the top-line growth of WeWorks for the past year?

  • Droga5 Launching JayZs Decoded Anita Elberse Kwame OwusuKesse 2012

    Droga5 Launching JayZs Decoded Anita Elberse Kwame OwusuKesse 2012

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    I was recently sent a video to watch by Droga5 in their ‘In the Studio’ video series (https://www.youtube.com/watch?v=U7lH0J2sKCY). This short film is a collaboration between music producer JayZ’s Decoded and Droga5, which aired during the US 2016 presidential campaign (https://www.youtube.com/watch?v=60KvVH4tBd8). The piece starts with a montage of JayZ ra

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    Droga5 is a highly regarded advertising agency that has been gaining global notoriety due to their powerful campaigns for leading brands such as Samsung, Nissan, Coca-Cola, and Pepsi. As an established player in the industry, Droga5 has been steadily growing their presence, expanding from New York City to other international cities. To stay on top of their game, Droga5 decided to launch a project, the JayZs Decoded initiative. The aim of the initiative was to create

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    “We were hired to create a marketing campaign for Jay-Z and his song, “Happy”, that celebrated the album release and its success. The campaign included a “Decoded” campaign booklet with annotated lyrics of the song in full, and “jayhappy” merchandise. We created an engaging 30-second TV commercial that captured the emotions of the song in an artistic way. We also designed an online interactive campaign where fans could access the “Decoded” booklet and lyrics in real-time. The

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    Droga5, a global digital marketing firm, has launched the first ever advertisement in English for JayZ’s album 4:44. The ad is called Decoded and tells a story about the African American experience. browse this site The campaign is based on a story from JayZ’s memoir titled “The Story of O.J. (Life of Rumours).” The story is about a 23-year-old Jazzy Jayz who travels to Zimbabwe to visit his mother, an unnamed woman, who was born in

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  • Raising Capital at BzzAgent B Supplement William A Sahlman Christopher Payton 2015

    Raising Capital at BzzAgent B Supplement William A Sahlman Christopher Payton 2015

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  • Ecosystem Services Definitions and Valuations Jose Luis Suarez Miguel Jimenez

    Ecosystem Services Definitions and Valuations Jose Luis Suarez Miguel Jimenez

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  • The Sequencing Conundrum Optimizing Assignment Grading Part B

    The Sequencing Conundrum Optimizing Assignment Grading Part B

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  • Vendor Compliance at Geoffrey Ryans B Supplement Susan Kulp Nicole DeHoratius Zahra Kanji 2007

    Vendor Compliance at Geoffrey Ryans B Supplement Susan Kulp Nicole DeHoratius Zahra Kanji 2007

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  • Asian Community Development Corporation Building Housing and Community Michael Chu Alexis Lefort

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