Category: IBS Center For Management Research

  • Founders Factory Jeffrey Rayport James Barnett 2021

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    “Guccis has recently jumped on the web3 bandwagon, announcing their involvement in developing a new blockchain platform that will revolutionize their production and distribution system, enabling them to bypass traditional retail outlets and direct-to-consumer channels in pursuit of a more sustainable and socially responsible future. This groundbreaking innovation is a testament to the brand’s forward-thinking approach and demonstrates their continued commitment to creating the ultimate luxury experience, embracing new technologies and shaking up the