Ashok Leyland Embarking upon New Age Digital Technologies CASE B Chandan Chowdhury

Ashok Leyland Embarking upon New Age Digital Technologies CASE B Chandan Chowdhury

PESTEL Analysis

“Ashok Leyland, one of the major automobile manufacturers in India, recently embarked upon an extensive digitization programme, which is aimed at revolutionizing its supply chain management, improving customer service, enhancing brand loyalty, and strengthening its competitiveness in the domestic as well as global market. The key drivers behind the digitization of the Ashok Leyland Supply Chain are: 1. Digitalization of the entire supply chain: Ashok Leyland is planning to digitalize all its processes from procurement to deliver

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I am Ashok Leyland, an Indian Truck and Bus Manufacturer. In the Indian Truck market, we offer three platforms—Van, Commercial Vehicle, and Light Commercial Vehicle. I am the world’s top expert case study writer. Ashok Leyland has the world’s second-largest truck manufacturing capacity with annual production of 400,000 units, and the highest annual turnover at USD 6.8 billion. My Company was founded on April 1,

SWOT Analysis

Ashok Leyland is a multinational auto company which operates in India and some other countries, including India. It has been around since 1973 and a major player in the Indian automotive industry. Its portfolio includes buses, commercial vehicles, trucks, and SUVs, among others. The company is known for producing high-quality and reliable vehicles. Case Study: One of the company’s latest innovations is its digital strategy. Ashok Leyland has invested in implementing a number of digital techn

Recommendations for the Case Study

In 2014, Ashok Leyland embarked upon the journey of becoming the leading automobile manufacturer of India by investing heavily in IT & ICT. This new age digital technology is being embraced by the company by leveraging emerging technologies like cloud computing, big data, Artificial Intelligence (AI), automation and smart devices. To drive the new age digital transformation, Ashok Leyland launched its Digital Transformation Strategy (DTS) in 2015. Since then, a team led by Mr. Chand

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In 2021, the global market for commercial vehicles has been growing at a steady pace. As per the report by the International Organization for Standardization (ISO), worldwide commercial vehicle sales grew by 1.7 per cent in 2020, the second year of the pandemic. In the India, the report suggests, the commercial vehicle market has seen a 7.7 per cent increase. Ashok Leyland is a major manufacturer of commercial vehicles in India, and in recent times, the company has been exploring new age digital

Case Study Analysis

In the year 2010, the Indian Government had made ‘Digital India’ one of its key initiatives, with a vision to make India a digitally literate nation by 2020. The aim was to digitize all its departments, create an information-based society, and leapfrog to a more developed society. This project was not new to Ashok Leyland, the popular and largest commercial vehicle manufacturer in India. The company had already made use of technology in the production process. It had embarked on the Internet in

Financial Analysis

In our fast-paced technologically advanced world, it is the right time to embrace new age digital technologies by Ashok Leyland. I believe this will be a successful and rewarding venture for our organization. 1. New Age Technology In the era of technological progress, digital technologies are gaining popularity globally. There are various ways to implement digital technologies in the organization. One such digital technology is online ordering system for dealership. you can try here By implementing this system, we can cut down our dealer commission to 3% from 6 my review here