Setco Automotive Ltd Drivers of a Successful Turnaround Naman Desai Joshy Jacob Savan Godiawala 2016
VRIO Analysis
16 years ago, when I first started my engineering education, I was introduced to the concept of value-added residual markets (VARMs) by my lecturer. VARMs are those parts or components of vehicles (e.g. Engine, Axle, and Suspension) that have significant economic value, but are not yet considered as a separate asset by the car makers. As I grew up, I became more and more interested in understanding how these value-added residual markets were formed and what it takes for an auto component supplier to
Problem Statement of the Case Study
My name is Naman Desai Joshy Jacob Savan Godiawala, and I have been in the corporate world for the past six years. My experience has been mostly in automobile and vehicle industries, but I have also had experience in some other industries such as pharmaceuticals and real estate. Today, I have been given the role of a CEO for a turnaround of a company named Setco Automotive Ltd. Setco Automotive Ltd is a small automobile assembly plant in Kochi, Kerala,
Marketing Plan
“Today, a major automotive manufacturing company based in India underwent a turnaround that was successfully completed in less than four years, following a massive strategic restructuring, an aggressive marketing strategy, an innovative financing strategy, and an active leadership team. Setco Automotive Ltd was founded in 1988 with a vision to become India’s leading automotive manufacturing company. The company had a market share of 13.3%, leading the automotive industry in terms of production capacity,
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SWOT Analysis
Setco Automotive Ltd is an automotive parts and solutions supplier with global operations that spans across Africa, Europe, and Asia. The company was established in 2011 and has emerged as an established player in the global automotive parts and solutions business. The company was founded by Naman Desai and Joshy Jacob in 2011 and currently operates through a network of offices and distribution centres spread across the four continents. Company Overview: Setco Automotive Ltd has a wide
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Ten years ago, I was employed by a multinational firm. The world was a dangerous place. Economic crisis, terrorist threat, global recession. The company’s profit was slumping, the market shares were shrinking, and the employees’ job satisfaction and morale were declining. As the boss of a subsidiary in India, I felt helpless, hopeless, and lost. Everything seemed to be falling into a tailspin: the profit margins were slipping, the revenue was dropping, and the
Alternatives
The text below is a transcription of a podcast interview with four speakers who discussed a series of challenges that affected the bottom line at Setco Automotive Ltd. Setco Automotive Ltd is the maker of automotive lubricants and engine coolants. The company has been losing market share and revenue due to lower prices from Chinese competitors, higher costs, and rising interest rates. This setback is also impacting Setco’s future prospects, according to the speakers. Interviewer: Setco Automotive Ltd has
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