Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Solution

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Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Study Help

A Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Analysis might be performed to design numerous techniques using the strengths of the company to get chances, conquer weaknesses and to minimize the hazards. It could also be used to assess that how specific weak points resist certain opportunities and increase the hazards. The strategies prepared utilizing the Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Help are provided as follows;
• Usage of strong international brand position and financial resources in broadening towards potential markets.
• Special brand name experience might assist the business to much better position itself in new markets.
• Resistance in growth in the prospective worldwide markets motivating variety.
• High rates restricts the expansion in various Asian and African countries with low per capita earnings.
• Strong brand name recognition, non-traditional methods of marketing and the distinct brand experience could be made use of to minimize the risk from possible clients.
• Strict look policies could led to the consumer shift towards Victoria with high social obligation.
• Restricted target audience might led to a decline in the overall market share of the business.
These strategies might help the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Help could be conducted to assess the accessibility of funds to the company that might be made use of in expansion towards worldwide markets. The monetary position of the business might be examined by using the data given up the case Display 1. The ratios that might be considered in monetary performance analysis are given up the Table 1 listed below;

From the above Table 1, it might be seen that the company has an affordable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net earnings margin does not seems to be prospective and the company must put efforts in increasing its profits together with lowering its functional expenditures to increase its earnings margins.

Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Analysis

Segmentation

Many of the company's Brick and Mortar shops are located in US including above 500 stores in practically each of the state of United States. The business has likewise an international existence in 8 various countries with its greatest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in global markets that is most likely the 10% of its shops in the United States.

Targeting

The company targets its clothes brand to the young, high and attractive teens and kids that are thought about to be cool. This targeting policy is responsible for numerous differences in the company associated with its competitors. The company hires good looking males and females for its shops and follows a rigorous look policy to maintain tourist attraction of attractive people towards its shops and provide a distinct brand experience.

Positioning

The company has positioned its brand name as a high-end brand name targeting just a particular market section. The company with its non-traditional ways of marketing through models and agents posters its brand name image as a luxury clothing brand targeted to the cool and attractive personalities in society. Although, this market position attracts different elite individuals towards the brand but it hurts the company's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Analysis faces a great deal of competitors in the market with the presence of numerous number of competitors in the market. A chart showing the close rivals in addition to their attributes and the marketing technique is given in. it might be seen that the American Eagle Outfitters is considered to be the greatest competitors for business with its marketing technique associated to the television shows. Furthermore, Gap is also considered to be a possible competitor in local in addition to in global; markets as the business is thinking about to move in the international markets. Together with it, Tong Yang Cement (B) Demand Forecasting And Globalization Case Study Help. with its flexible prices method and the Victoria's Street with its strong social status present a severe threat to the current market share of the Porter's 5 Forces analysis of Tong Yang Cement (B) Demand Forecasting And Globalization Case Analysis.

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