Recommendations of Seecommerce Enhancing Supply Chain Velocity At Daimlerchrysler Case Analysis

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Recommendations of Seecommerce Enhancing Supply Chain Velocity At Daimlerchrysler Case Study Solution

On the basis of above internal and external analysis of the business along with the assessment of numerous options, the business is advised to think about alternative 3. As alternative 3 would allow the business to broaden in worldwide markets without any decrease in its local incomes and any deterioration of its market position. The business might pursue alternative 1 which would enable the company to focus on possible global markets rather than the local markets but as the company is extremely dependent on the regional markets with 90% of its shops in the United States, there fore pursuing alternative 1 would result in the substantial decline in business's profits.

Aletrnative-1: Expanding International Brick and Recommendations of Seecommerce Enhancing Supply Chain Velocity At Daimlerchrysler Case Solution Stores

Growth towards international markets through opening new stores in other Europe and Asian nations with closing domestic shops is although a good alternative for increasing the worldwide presence of the company. Nevertheless, the closing of domestic stores could highly affect the earnings of the company as above 90% of its shops are located domestically and closing those stores would ultimately minimize the profits of the firm. The business has a long term market position in US which can not be produced quickly in the new markets. The option would help the business to broaden in worldwide markets along with the elimination of problems raised in its regional markets associated with its variety. The benefits and drawbacks for Option 1 are noted below;

Pros:

• Expedition of new international markets.
• Boost in profits from worldwide markets.
• Removal of issues connected to diversity.
• Earnings diversification.
• Action towards being a strong international brand name.

Cons:

• Loss of comprehensive profits from the regional markets.
• Boost in competition.
• Distinctions in cultures could resulted in a failure of the brand name specifically in Asian countries.
• Low revenues at preliminary levels.
• Boost in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Seecommerce Enhancing Supply Chain Velocity At Daimlerchrysler Case Help Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba and so on could pose a severe threat to the market share of company. In this circumstance the business might consider presenting Click and Recommendations of Seecommerce Enhancing Supply Chain Velocity At Daimlerchrysler Case Solution stores. These shops with a low requirement of funds to settle would allow the business to reach international markets, without ending its domestic shops.

Pros:

• Low investment
• Reducing competition hazard
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Revenues
• Low Operating Costs
• Easy new market entrance

Cons:

• Risk to the market position
• Removal of brand Uniqueness
• Elimination of the excellent shop experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business might think about, is to broaden towards the global markets without closing its domestic stores that contributes to the major part of incomes of the business. The pros and cons connected to Alternative 3 are provided below;

Pros:

• Decreasing competition risk
• Access to the world markets
• Expanding consumer base
• Big Profits
• Expedition of brand-new worldwide markets.
• Boost in income from worldwide markets.
• Profits diversity.
• Action towards being a strong international brand name.

Cons:

• Continuation of issues associated with variety.
• Distinctions in cultures might led to a failure of the brand name particularly in Asian countries.
• Low profits at preliminary levels.
• Boost in marketing expenses to gain market share.



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