Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Solution

Home >> Stanford Business School >> Intuit Inc: From Products To Services In The Information Age >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Study Analysis

A Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Analysis might be performed to create numerous techniques utilizing the strengths of the company to avail chances, get rid of weaknesses and to minimize the dangers. It could likewise be utilized to examine that how certain weak points withstand certain opportunities and increase the risks. The strategies drafted using the Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Solution are provided as follows;
• Utilization of strong global brand position and funds in broadening towards possible markets.
• Distinct brand experience might assist the company to better position itself in new markets.
• Resistance in expansion in the possible international markets encouraging variety.
• High rates restricts the expansion in numerous Asian and African nations with low per capita income.
• Strong brand name acknowledgment, non-traditional methods of marketing and the special brand name experience could be utilized to decrease the threat from prospective consumers.
• Strict look policies could resulted in the consumer shift towards Victoria with high social duty.
• Limited target markets could led to a decrease in the overall market share of the company.
These methods might assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Help could be carried out to examine the availability of financial resources to the company that could be made use of in expansion towards worldwide markets. The financial position of the company might be examined by using the data given up the case Exhibit 1. The ratios that could be considered in monetary efficiency analysis are given up the Table 1 listed below;

From the above Table 1, it might be seen that the company has a sensible financial performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net profit margin does not appears to be possible and the business must put efforts in increasing its revenues together with minimizing its functional expenses to increase its revenue margins.

Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Solution

Segmentation

The segmentation analysis consists of the analysis of various organisation segments of the company in domestic and the international, markets. The majority of the company's Physical shops are located in US including above 500 shops in practically each of the state of United States. Nevertheless, the business has likewise a worldwide presence in 8 various nations with its greatest variety of shops situated in United Kingdom i.e. 21. The companyhas an overall of 54 shops in worldwide markets that is most likely the 10% of its stores in the US. It implies that majority of the revenues of the business originated from the regional markets. The business is thinking about to expand its stores into 7 more European and Asian nations. A chart showing the existence of the business in different global markets is given in the Appendix 2.

Targeting

The business targets its clothing brand name to the young, tall and attractive teenagers and kids that are thought about to be cool. This targeting policy is responsible for different differences in the business connected to its rivals. The business employs great looking males and women for its stores and follows a strict appearance policy to preserve tourist attraction of good-looking individuals towards its shops and supply a special brand experience.

Positioning

The company has placed its brand as a high-end brand name targeting only a specific market sector. The company with its non-traditional methods of marketing through designs and representatives posters its brand image as a luxury clothes brand targeted to the cool and attractive personalities in society. Although, this market position brings in various elite people towards the brand name but it harms the company's position in various neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Intuit Inc: From Products To Services In The Information Age Case Help faces a lot of competition in the market with the existence of numerous number of rivals in the market. Space is likewise considered to be a possible rival in local as well as in international; markets as the company is thinking about to shift in the global markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.