Recommendations of Hewlett-Packard Company: Network Printer Design For Universality Case Help

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Recommendations of Hewlett-Packard Company: Network Printer Design For Universality Case Study Solution

On the basis of above internal and external analysis of the business along with the evaluation of different alternatives, the business is recommended to think about alternative 3. As alternative 3 would permit the company to expand in global markets without any reduction in its regional earnings and any degeneration of its market position. The business could pursue alternative 1 which would allow the business to focus on potential global markets rather than the regional markets however as the company is extremely reliant on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the substantial decline in business's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Hewlett-Packard Company: Network Printer Design For Universality Case Solution Stores

Expansion towards international markets through opening brand-new stores in other Europe and Asian nations with closing domestic stores is although a great option for increasing the international presence of the company. The closing of domestic shops might extremely affect the profits of the company as above 90% of its shops are situated locally and closing those stores would ultimately lower the revenues of the company. The company has a long term market position in US which can not be produced soon in the new markets. The choice would assist the business to broaden in international markets along with the removal of issues raised in its local markets associated with its variety. The pros and Cons for Option 1 are listed below;

Pros:

• Expedition of new worldwide markets.
• Boost in income from international markets.
• Elimination of problems related to variety.
• Earnings diversity.
• Step towards being a strong global brand name.

Cons:

• Loss of substantial revenues from the regional markets.
• Boost in competitors.
• Distinctions in cultures might caused a failure of the brand name especially in Asian nations.
• Low revenues at preliminary levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Hewlett-Packard Company: Network Printer Design For Universality Case Solution Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba etc. could position an extreme threat to the market share of business. In this situation the company might consider introducing Click and Recommendations of Hewlett-Packard Company: Network Printer Design For Universality Case Help shops. These shops with a low requirement of funds to settle would make it possible for the company to reach global markets, without ending its domestic stores.

Pros:

• Low financial investment
• Minimizing competitors risk
• Access to the world markets
• Increasing the size of consumer base
• Easy to handle
• Big Incomes
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Threat to the market position
• Removal of brand Uniqueness
• Removal of the great shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company might think about, is to broaden towards the international markets without closing its domestic stores that adds to the major part of profits of the company. The advantages and disadvantages related to Alternative 3 are offered below;

Pros:

• Reducing competitors risk
• Access to the world markets
• Enlarging customer base
• Big Revenues
• Expedition of brand-new worldwide markets.
• Boost in income from international markets.
• Profits diversification.
• Step towards being a strong global brand name.

Cons:

• Extension of concerns associated with variety.
• Distinctions in cultures might led to a failure of the brand specifically in Asian countries.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to gain market share.



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