Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Solution

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Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Study Help

On the basis of above internal and external analysis of the business along with the examination of different options, the business is suggested to think about alternative 3. As alternative 3 would allow the company to expand in global markets without any reduction in its local incomes and any degeneration of its market position. The business could pursue alternative 1 which would allow the company to focus on potential worldwide markets rather than the regional markets but as the company is highly dependent on the local markets with 90% of its shops in the US, there fore pursuing option 1 would result in the significant decrease in company's revenue.

Aletrnative-1: Expanding International Brick and Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Analysis Stores

Expansion towards international markets through opening new stores in other Europe and Asian countries with closing domestic shops is although a good alternative for increasing the global presence of the business. Nevertheless, the closing of domestic shops might highly affect the profits of the company as above 90% of its stores are located domestically and closing those shops would ultimately decrease the revenues of the firm. The business has a long term market position in United States which can not be generated quickly in the new markets. The alternative would help the business to expand in international markets in addition to the removal of problems raised in its local markets associated with its diversity. The advantages and disadvantages for Option 1 are listed below;

Pros:

• Exploration of new international markets.
• Increase in profits from worldwide markets.
• Removal of problems connected to diversity.
• Revenue diversification.
• Step towards being a strong global brand.

Cons:

• Loss of comprehensive revenues from the local markets.
• Increase in competition.
• Differences in cultures might resulted in a failure of the brand specifically in Asian countries.
• Low profits at initial levels.
• Increase in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Solution Stores

Alternative 2 consists of the introduction of online market places through creating a proper company's website. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on might pose a severe danger to the marketplace share of company. The competitors are shifting towards click and Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Help shops with Gap introducing Piperline. This shift towards online markets might decrease the revenues for company. In this circumstance the company could consider introducing Click and Recommendations of Hewlett-Packard Company Network Printer Design For Universality Case Solution stores. These shops with a low requirement of funds to settle would make it possible for the business to reach worldwide markets, without ending its domestic shops. The benefits and drawbacks of alternative 2 are given as follows;

Pros:

• Low investment
• Lowering competition hazard
• Access to the world markets
• Enlarging customer base
• Easy to handle
• Big Profits
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Hazard to the market position
• Removal of brand name Uniqueness
• Removal of the terrific store experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company could think about, is to broaden towards the worldwide markets without closing its domestic shops that adds to the major part of profits of the business. The pros and cons associated with Alternative 3 are provided listed below;

Pros:

• Reducing competitors threat
• Access to the world markets
• Increasing the size of consumer base
• Large Revenues
• Exploration of brand-new global markets.
• Increase in income from global markets.
• Revenue diversity.
• Step towards being a strong global brand name.

Cons:

• Continuation of issues associated with diversity.
• Differences in cultures could resulted in a failure of the brand name specifically in Asian countries.
• Low earnings at initial levels.
• Increase in marketing expenditures to get market share.



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