Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Solution

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Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Study Help

A Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Analysis could be performed to develop numerous strategies utilizing the strengths of the business to obtain chances, overcome weak points and to minimize the risks. It could also be used to evaluate that how specific weak points withstand certain opportunities and increase the risks. The methods drafted utilizing the Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Help are offered as follows;
• Utilization of strong international brand name position and funds in expanding towards possible markets.
• Special brand name experience could help out the business to much better position itself in brand-new markets.
• Resistance in expansion in the prospective international markets motivating variety.
• High prices limits the growth in different Asian and African countries with low per capita income.
• Strong brand acknowledgment, non-traditional methods of marketing and the special brand name experience might be made use of to decrease the hazard from prospective customers.
• Strict look policies could led to the consumer shift towards Victoria with high social duty.
• Restricted target audience could caused a decrease in the overall market share of the company.
These techniques could help the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Analysis could be conducted to assess the schedule of funds to the company that might be used in expansion towards worldwide markets. The financial position of the business might be evaluated by utilizing the data given up the case Exhibit 1. The ratios that might be thought about in monetary efficiency analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net profit margin does not appears to be prospective and the company needs to put efforts in increasing its incomes along with reducing its functional expenditures to increase its profit margins.

Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Help

Segmentation

Many of the company's Brick and Mortar shops are situated in US including above 500 shops in nearly each of the state of United States. The business has also a worldwide presence in 8 different nations with its greatest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 shops in worldwide markets that is probably the 10% of its stores in the US.

Targeting

The company targets its clothing brand name to the young, high and good-looking teens and kids that are thought about to be cool. This targeting policy is responsible for various distinctions in the business connected to its competitors. For instance, the company employs good looking males and females for its stores and follows a stringent look policy to keep attraction of good-looking individuals towards its stores and supply a distinct brand experience.

Positioning

The company has actually placed its brand name as a high-end brand targeting only a particular market segment. The business with its non-traditional ways of marketing through models and representatives posters its brand image as a high-end clothing brand name targeted to the cool and attractive characters in society. Although, this market position draws in different elite individuals towards the brand but it injures the business's position in numerous communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Solution faces a great deal of competition in the market with the presence of numerous variety of rivals in the market. A chart showing the close rivals in addition to their qualities and the marketing technique is given up. it could be seen that the American Eagle Outfitters is thought about to be the greatest competitors for company with its marketing strategy related to the television shows. Space is also considered to be a prospective rival in regional as well as in international; markets as the company is thinking about to shift in the worldwide markets. In addition to it, General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Study Solution. with its flexible rates strategy and the Victoria's Street with its strong social status pose a severe threat to the current market share of the Porter's 5 Forces analysis of General Motors: Building A Digital Loyalty Network Through Demand And Supply Chain Integration Case Solution.

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