Recommendations of Smart Communications Inc Case Solution

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Recommendations of Smart Communications Inc Case Study Solution

On the basis of above internal and external analysis of the business together with the evaluation of different alternatives, the company is recommended to consider alternative 3. As alternative 3 would permit the company to expand in global markets without any decrease in its regional incomes and any degeneration of its market position. By thinking about Alternative 3, the company might keep its store experience and brand uniqueness. Nevertheless, it could likewise think about alternative 2 that could allow the company to access the markets with no possible financial investment. Although, the company might pursue alternative 1 which would make it possible for the business to concentrate on potential worldwide markets instead of the local markets however as the business is extremely depending on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the significant decrease in company's income. For that reason, the business is recommended to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Smart Communications Inc Case Solution Stores

The business has a long term market position in United States which can not be produced quickly in the brand-new markets. The choice would help the company to expand in international markets along with the removal of problems raised in its regional markets related to its diversity.

Pros:

• Exploration of brand-new worldwide markets.
• Increase in income from worldwide markets.
• Removal of issues associated with diversity.
• Revenue diversity.
• Action towards being a strong worldwide brand.

Cons:

• Loss of comprehensive revenues from the regional markets.
• Increase in competitors.
• Differences in cultures might resulted in a failure of the brand name especially in Asian countries.
• Low profits at initial levels.
• Boost in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Smart Communications Inc Case Analysis Stores

Alternative 2 includes the intro of online market places through generating an appropriate business's website. With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. could pose an extreme risk to the marketplace share of company. Furthermore, the competitors are moving towards click and Recommendations of Smart Communications Inc Case Solution shops with Gap presenting Piperline. This shift towards online markets could lower the revenues for company. In this situation the business might consider presenting Click and Recommendations of Smart Communications Inc Case Help stores. These stores with a low requirement of funds to settle would enable the business to reach international markets, without ending its domestic shops. The benefits and drawbacks of alternative 2 are provided as follows;

Pros:

• Low investment
• Decreasing competition hazard
• Access to the world markets
• Increasing the size of consumer base
• Easy to handle
• Big Earnings
• Low Operating Costs
• Easy new market entryway

Cons:

• Hazard to the market position
• Removal of brand name Individuality
• Elimination of the terrific shop experience.
• Threat of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company could consider, is to broaden towards the international markets without closing its domestic stores that contributes to the major part of earnings of the company. The benefits and drawbacks connected to Alternative 3 are offered below;

Pros:

• Decreasing competition threat
• Access to the world markets
• Enlarging consumer base
• Large Revenues
• Exploration of brand-new global markets.
• Increase in income from worldwide markets.
• Revenue diversification.
• Step towards being a strong international brand.

Cons:

• Continuation of issues related to variety.
• Differences in cultures might caused a failure of the brand especially in Asian countries.
• Low revenues at preliminary levels.
• Boost in marketing expenses to acquire market share.



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