Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Analysis

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Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, service tax rate and general tax rate had actually decreased which eventually had an effect on the development of organisation earnings. This unanticipated growth in profits will eventually increase the charitable activities in Canada in order to enhance the company image and to market himself in an ethical way.

Economical Factor:

Due to the worldwide monetary crises in the year 2008 and 2009, the relative growth of Gross Domestic Product (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This declined does not provide the decrease in the per capita earnings of Canadian people in the year 2012 from the year 2011 however the growth in per capita earnings have increased in reducing way which might not be the factor to the decrease in charitable activities since the per capita earnings had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Solution will now target the primary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years old, their income is extremely low as they depend on their moms and dads, took pleasure in the frozen treats and interested to provide the valuable contributions for the better health of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Analysis of Canada.

Technological Factor:

Due to the technological development in Canada, the small and corporate services will produce more in less cost which ultimately lead towards the cost conserving leading to more earnings and margins which might lead towards the more participation in the charitable activities and a yearly event such as Miracle Treat Day in orderto provide the important donations for the better health of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Solution of Canada.

Strategies:

There are four alternative methods whose application will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative strategies are:

The key concerns dealing with by the company are related to the
1. Time constraint of 3 months to make and carry out the technique in Toronto, Canada
2. A constant decrease in the collection of contributions on yearly basis
3. A decrease in the per store earnings in Toronto which have failed to raise donations from here
4. A primary focus of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Help Foundation is towards the advancement ofloyalty programs and the building of customer relationships with potential consumers of Miracle Reward Day
5. Some franchise owners are disappointing their desire to take part in an annual event day due to the think that their involvement in Wonder Reward Day are resulting in the reduction of the earnings together with the not any significant modification before and after earnings of their firms and organisations

PEST Analysis:

1. Franchise Rewards: By offering the incentives to franchise owners, the hospital will have the ability to raise as much funds as possible to be created through an annual occasion called Miracle Reward Day.
For this purpose, the hospital needs to start the Reward contest such as the first place prizeon the basis of the greatest donation, 2nd location prizeon the basis of the second greatest donation, third location prize on the basis of the third greatest contribution, and much more. These rewards will motivate the franchise owners to participate more in the charitable activities in a yearly event of Wonder Reward Day.
2. Commitment Card: In order to establish and keep more faithful customers for Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Analysis to supply the valuable donations for the better health of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Solution of Canada, the hospital ought to create the loyalty card program for the blizzards to recognized commitment in clients.
3. Schools: For the function to get the rapid increase in number of contributions from the area of Toronto, hospital must include the number of schools found in Toronto to take part inan annual occasion such as Wonder Reward Dayto offer the important contributions for the better health of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Analysis of Canada.
Email Marketing: The use of Email marketing needs to be carried out by the hospital to record the number of schools and franchise owners to participate in an annual occasion such as Miracle Treat Dayto offer the important contributions for the better health of Pestel Analysis of Optimus Portugal A Strategy For 3g Broadband Case Solution of Canada.

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