Recommendations of Deutsche Telekom A Transformation Journey (B) Case Analysis

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Recommendations of Deutsche Telekom A Transformation Journey (B) Case Study Help

On the basis of above internal and external analysis of the company along with the assessment of different options, the business is recommended to consider alternative 3. As alternative 3 would allow the company to expand in global markets without any decrease in its local profits and any wear and tear of its market position. The company could pursue alternative 1 which would enable the business to focus on possible global markets rather than the regional markets but as the business is extremely dependent on the local markets with 90% of its stores in the US, there fore pursuing alternative 1 would result in the significant decrease in business's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Deutsche Telekom A Transformation Journey (B) Case Analysis Stores

The business has a long term market position in United States which can not be generated soon in the new markets. The alternative would assist the business to expand in global markets along with the removal of issues raised in its regional markets related to its diversity.

Pros:

• Exploration of brand-new worldwide markets.
• Boost in revenue from international markets.
• Elimination of problems associated with diversity.
• Earnings diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of substantial revenues from the regional markets.
• Increase in competitors.
• Distinctions in cultures could caused a failure of the brand particularly in Asian nations.
• Low profits at preliminary levels.
• Boost in marketing expenses to get market share.

Alternative-2: Introduction of Click and Recommendations of Deutsche Telekom A Transformation Journey (B) Case Help Stores

With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. might position an extreme threat to the market share of company. In this situation the company could think about presenting Click and Recommendations of Deutsche Telekom A Transformation Journey (B) Case Solution stores. These stores with a low requirement of funds to settle would make it possible for the company to reach global markets, without ending its domestic stores.

Pros:

• Low financial investment
• Decreasing competition threat
• Access to the world markets
• Enlarging customer base
• Easy to handle
• Big Profits
• Low Operating Expense
• Easy brand-new market entryway

Cons:

• Threat to the market position
• Elimination of brand name Individuality
• Removal of the terrific store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business could consider, is to broaden towards the worldwide markets without closing its domestic shops that adds to the huge part of earnings of the company. The pros and cons associated with Alternative 3 are provided below;

Pros:

• Lowering competitors risk
• Access to the world markets
• Increasing the size of consumer base
• Big Incomes
• Exploration of new worldwide markets.
• Boost in income from worldwide markets.
• Earnings diversification.
• Step towards being a strong worldwide brand.

Cons:

• Continuation of problems associated with variety.
• Differences in cultures could caused a failure of the brand name especially in Asian countries.
• Low profits at preliminary levels.
• Boost in marketing expenditures to get market share.



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