Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Analysis

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Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Study Help

On the basis of above internal and external analysis of the business along with the examination of various alternatives, the business is recommended to consider alternative 3. As alternative 3 would allow the business to broaden in worldwide markets without any reduction in its regional earnings and any wear and tear of its market position. The business might pursue alternative 1 which would enable the company to focus on potential global markets rather than the local markets but as the business is extremely dependent on the local markets with 90% of its shops in the US, there fore pursuing alternative 1 would result in the significant decline in company's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Help Stores

Growth towards international markets through opening brand-new stores in other Europe and Asian nations with closing domestic shops is although an excellent alternative for increasing the worldwide existence of the company. Nevertheless, the closing of domestic stores might highly impact the earnings of the firm as above 90% of its shops are located domestically and closing those stores would ultimately lower the revenues of the firm. Furthermore, the company has a long term market position in US which can not be created soon in the new markets. The option would help the company to expand in worldwide markets along with the elimination of concerns raised in its regional markets connected to its variety. The pros and Cons for Option 1 are listed below;

Pros:

• Expedition of new international markets.
• Boost in income from international markets.
• Elimination of problems connected to diversity.
• Earnings diversification.
• Action towards being a strong worldwide brand name.

Cons:

• Loss of substantial incomes from the local markets.
• Boost in competition.
• Distinctions in cultures might resulted in a failure of the brand name especially in Asian countries.
• Low incomes at initial levels.
• Boost in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Analysis Stores

Alternative 2 consists of the introduction of online market locations through generating a proper business's website. With the increased patterns towards online shopping, the online shops like Amazon, Alibaba etc. might present a severe danger to the market share of company. Additionally, the competitors are shifting towards click and Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Solution shops with Space introducing Piperline. This shift towards online markets might lower the revenues for business. In this scenario the company could think about presenting Click and Recommendations of Candy Crush Aligning Health Business And Pleasure In The Chocolate Industry Case Help stores. These stores with a low requirement of funds to settle would allow the company to reach international markets, without ending its domestic stores. The benefits and drawbacks of option 2 are given as follows;

Pros:

• Low investment
• Decreasing competitors danger
• Access to the world markets
• Increasing the size of consumer base
• Easy to manage
• Large Profits
• Low Operating Costs
• Easy new market entrance

Cons:

• Hazard to the marketplace position
• Removal of brand Individuality
• Removal of the terrific store experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company might think about, is to broaden towards the global markets without closing its domestic shops that adds to the huge part of revenues of the business. The advantages and disadvantages connected to Alternative 3 are offered listed below;

Pros:

• Decreasing competition risk
• Access to the world markets
• Expanding consumer base
• Big Incomes
• Exploration of brand-new global markets.
• Boost in profits from international markets.
• Income diversity.
• Step towards being a strong international brand.

Cons:

• Continuation of issues connected to variety.
• Distinctions in cultures might caused a failure of the brand name particularly in Asian nations.
• Low earnings at initial levels.
• Boost in marketing expenditures to get market share.



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