Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Help

Disclaimer: This is only sample format for the case and not the actual case solution. Place your order on the website to get your own case solution originally solved. Buy Now

Home >> Imd Business School >> Twingtec Ag: Catching High Winds >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Study Solution

A Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Solution could be performed to create different strategies using the strengths of the company to avail opportunities, overcome weaknesses and to reduce the risks. It could likewise be used to assess that how particular weaknesses resist certain opportunities and increase the risks. The techniques drafted utilizing the Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Help are offered as follows;
• Usage of strong global brand name position and funds in expanding towards prospective markets.
• Distinct brand experience could assist the company to much better position itself in brand-new markets.
• Resistance in expansion in the potential global markets encouraging diversity.
• High rates restricts the growth in numerous Asian and African countries with low per capita income.
• Strong brand acknowledgment, non-traditional ways of marketing and the unique brand experience could be made use of to lower the risk from possible clients.
• Stringent look policies could resulted in the consumer shift towards Victoria with high social duty.
• Limited target markets might resulted in a decrease in the overall market share of the company.
These techniques could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Solution could be carried out to examine the accessibility of financial resources to the company that could be made use of in expansion towards international markets. The financial position of the company could be evaluated by utilizing the data given up the case Exhibit 1. The ratios that could be thought about in monetary efficiency analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the company has a sensible financial performance with a ROE of 7.9% and a high sales growth of 18.4%. Although, a 4.3% net revenue margin does not seems to be possible and the company should put efforts in increasing its incomes in addition to lowering its operational costs to increase its revenue margins.

Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Analysis

Segmentation

The segmentation analysis consists of the analysis of various business segments of the business in domestic and the international, markets. The majority of the business's Physical shops are located in US consisting of above 500 shops in almost each of the state of United States. However, the company has also an international presence in 8 various nations with its greatest number of stores located in UK i.e. 21. The companyhas a total of 54 shops in international markets that is probably the 10% of its shops in the United States. It indicates that majority of the incomes of the company originated from the regional markets. Additionally, the company is considering to expand its shops into 7 more European and Asian countries. A chart showing the presence of the business in different worldwide markets is given up the Appendix 2.

Targeting

The company targets its clothes brand name to the young, high and attractive teenagers and kids that are considered to be cool. This targeting policy is accountable for various differences in the company connected to its rivals. The business works with great looking males and women for its stores and follows a strict look policy to maintain attraction of good-looking individuals towards its stores and supply a distinct brand name experience.

Positioning

The company has placed its brand as a high-end brand targeting just a specific market sector. The business with its non-traditional ways of marketing through models and representatives posters its brand name image as a high-end clothing brand targeted to the cool and good-looking characters in society. Although, this market position draws in various elite individuals towards the brand name however it injures the business's position in different neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Help deals with a lot of competitors in the market with the presence of numerous number of rivals in the market. A chart showing the close rivals along with their characteristics and the marketing strategy is given up. it could be seen that the American Eagle Outfitters is considered to be the strongest competitors for business with its marketing technique associated to the tv programs. Space is likewise considered to be a potential competitor in local as well as in worldwide; markets as the company is considering to shift in the global markets. Together with it, Twingtec Ag: Catching High Winds Case Study Help. with its flexible prices technique and the Victoria's Street with its strong social status pose a severe threat to the existing market share of the Porter's 5 Forces analysis of Twingtec Ag: Catching High Winds Case Help.

This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.