Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Help

Home >> Imd Business School >> Rusagro: Growing Against The Odds >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Study Analysis

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Help might be carried out to develop numerous strategies utilizing the strengths of the business to get opportunities, get rid of weak points and to lower the threats. It might also be utilized to evaluate that how specific weak points resist certain opportunities and increase the risks. The techniques drafted using the Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Solution are given as follows;
• Usage of strong international brand name position and financial resources in broadening towards potential markets.
• Unique brand experience might help out the business to better position itself in brand-new markets.
• Resistance in expansion in the possible worldwide markets encouraging variety.
• High costs restricts the growth in numerous Asian and African countries with low per capita earnings.
• Strong brand name acknowledgment, non-traditional ways of marketing and the distinct brand experience could be used to minimize the danger from prospective customers.
• Strict appearance policies could caused the consumer shift towards Victoria with high social duty.
• Minimal target audience could caused a decline in the overall market share of the business.
These techniques could assist the company to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Solution could be carried out to examine the schedule of financial resources to the business that could be utilized in growth towards global markets. The monetary position of the business could be assessed by using the data given in the case Display 1. The ratios that could be thought about in financial performance analysis are given up the Table 1 listed below;

From the above Table 1, it could be seen that the business has an affordable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net earnings margin does not appears to be possible and the business should put efforts in increasing its earnings along with decreasing its functional costs to increase its revenue margins.

Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Analysis

Segmentation

Most of the business's Brick and Mortar shops are situated in US including above 500 shops in practically each of the state of US. The company has likewise an international existence in 8 different nations with its highest number of shops located in United Kingdom i.e. 21. The companyhas an overall of 54 stores in global markets that is probably the 10% of its stores in the United States.

Targeting


The company targets its clothes brand name to the young, high and good-looking teenagers and kids that are thought about to be cool. This targeting policy is accountable for numerous differences in the business connected to its rivals. For instance, the business employs good looking men and women for its stores and follows a strict look policy to keep destination of good-looking individuals towards its stores and offer a special brand name experience.

Positioning


The company has placed its brand name as a high-end brand name targeting only a specific market segment. The company with its non-traditional methods of marketing through designs and agents posters its brand name image as a high-end clothing brand targeted to the cool and good-looking personalities in society. This market position attracts various elite people towards the brand name however it injures the company's position in different neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Rusagro: Growing Against The Odds Case Help faces a lot of competitors in the market with the existence of numerous number of rivals in the market. Gap is likewise thought about to be a prospective rival in regional as well as in worldwide; markets as the business is considering to move in the international markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.