Recommendations of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Help

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Recommendations of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Study Help

RecommendationsOn the basis of above internal and external analysis of the company along with the examination of different alternatives, the company is recommended to consider alternative 3. As alternative 3 would allow the business to broaden in worldwide markets without any decrease in its regional profits and any deterioration of its market position. The business might pursue alternative 1 which would enable the business to focus on potential worldwide markets rather than the local markets but as the company is highly dependent on the local markets with 90% of its stores in the US, there fore pursuing alternative 1 would result in the considerable decline in business's income.

Aletrnative-1: Expanding International Brick and Recommendations of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Solution Stores

International SegmentsThe company has a long term market position in United States which can not be created quickly in the new markets. The alternative would assist the business to expand in worldwide markets along with the removal of concerns raised in its local markets related to its variety.

Pros:

• Expedition of new international markets.
• Increase in revenue from worldwide markets.
• Removal of concerns related to diversity.
• Revenue diversity.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of extensive incomes from the regional markets.
• Increase in competitors.
• Distinctions in cultures might resulted in a failure of the brand particularly in Asian countries.
• Low revenues at initial levels.
• Boost in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Help Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on could pose a severe danger to the market share of company. In this situation the company might consider introducing Click and Recommendations of Happy Shrimp Farm: Social Responsibility And Multiple Stakeholders: Interview With Gilbert Curtessi Case Help stores. These shops with a low requirement of funds to settle would enable the business to reach global markets, without ending its domestic shops.

Pros:

• Low financial investment
• Lowering competition hazard
• Access to the world markets
• Enlarging consumer base
• Easy to manage
• Big Earnings
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Risk to the marketplace position
• Elimination of brand Uniqueness
• Elimination of the fantastic shop experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business might consider, is to broaden towards the international markets without closing its domestic shops that contributes to the major part of revenues of the company. The pros and cons related to Alternative 3 are offered below;

Pros:

• Decreasing competitors risk
• Access to the world markets
• Increasing the size of customer base
• Large Profits
• Exploration of brand-new international markets.
• Increase in revenue from worldwide markets.
• Revenue diversification.
• Action towards being a strong worldwide brand name.

Cons:

• Extension of concerns connected to variety.
• Differences in cultures could caused a failure of the brand name especially in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to get market share.



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