Recommendations of Emi: For The Track Record Case Help

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Recommendations of Emi: For The Track Record Case Study Analysis

On the basis of above internal and external analysis of the company along with the assessment of different options, the company is recommended to think about alternative 3. As alternative 3 would permit the company to broaden in international markets without any reduction in its local revenues and any degeneration of its market position. The business could pursue alternative 1 which would allow the company to focus on prospective worldwide markets rather than the regional markets but as the company is extremely reliant on the local markets with 90% of its shops in the US, there fore pursuing option 1 would result in the significant decrease in company's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Emi: For The Track Record Case Help Stores

The company has a long term market position in US which can not be created soon in the brand-new markets. The choice would assist the business to expand in global markets along with the removal of concerns raised in its regional markets related to its variety.

Pros:

• Exploration of brand-new global markets.
• Boost in revenue from international markets.
• Elimination of issues associated with diversity.
• Earnings diversification.
• Step towards being a strong international brand name.

Cons:

• Loss of extensive profits from the regional markets.
• Increase in competitors.
• Distinctions in cultures might resulted in a failure of the brand especially in Asian countries.
• Low profits at initial levels.
• Boost in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Emi: For The Track Record Case Help Stores

With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on could posture a severe risk to the market share of business. In this scenario the company could consider introducing Click and Recommendations of Emi: For The Track Record Case Solution shops. These shops with a low requirement of funds to settle would allow the company to reach international markets, without ending its domestic shops.

Pros:

• Low investment
• Reducing competition danger
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Incomes
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Hazard to the marketplace position
• Removal of brand Originality
• Elimination of the excellent store experience.
• Risk of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company might think about, is to broaden towards the global markets without closing its domestic shops that contributes to the huge part of revenues of the business. The benefits and drawbacks connected to Alternative 3 are offered listed below;

Pros:

• Minimizing competition threat
• Access to the world markets
• Enlarging customer base
• Large Profits
• Expedition of brand-new worldwide markets.
• Boost in income from worldwide markets.
• Income diversification.
• Step towards being a strong international brand name.

Cons:

• Continuation of issues connected to variety.
• Distinctions in cultures could caused a failure of the brand particularly in Asian countries.
• Low profits at preliminary levels.
• Boost in marketing expenditures to get market share.



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