Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution

Home >> Imd Business School >> Coco-Mat: The Spartan Mattress Revolution >> Pestel Analysis

Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Study Help

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, organisation tax rate and general tax rate had declined which ultimately had an effect on the growth of business profits. This unexpected growth in earnings will ultimately increase the charitable activities in Canada in order to improve the business image and to advertise himself in an ethical way.

Economical Factor:

Due to the global financial crises in the year 2008 and 2009, the comparative growth of Gdp (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This decreased does not present the decrease in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 but the growth in per capita income have increased in reducing method which may not be the reason to the decline in charitable activities since the per capita earnings had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution will now target the elementary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their income is very low as they depend on their parents, delighted in the frozen deals with and interested to supply the important donations for the better health of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution of Canada.

Technological Factor:

Due to the technological development in Canada, the small and corporate businesses will produce more in less expense which eventually lead towards the cost conserving leading to more revenues and margins which may lead towards the more involvement in the charitable activities and a yearly occasion such as Miracle Reward Day in orderto offer the important contributions for the better health of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution of Canada.

Strategies:

There are 4 alternative strategies whose implementation will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The essential concerns facing by the company relate to the
1. Time restraint of 3 months to make and implement the method in Toronto, Canada
2. A continuous decrease in the collection of contributions on annual basis
3. A decrease in the per store earnings in Toronto which have stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Help Foundation is towards the development ofloyalty programs and the building of consumer relationships with possible consumers of Miracle Treat Day
5. Some franchise owners are not showing their willingness to take part in an annual event day due to the think that their participation in Wonder Reward Day are leading to the reduction of the earnings together with the not any major change prior to and after earnings of their firms and businesses

PEST Analysis:


1. Franchise Incentives: By providing the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be created through an annual occasion called Miracle Treat Day.
For this function, the hospital must begin the Reward contest such as the first place prizeon the basis of the greatest contribution, second location prizeon the basis of the second greatest donation, third location reward on the basis of the 3rd greatest donation, and much more. These prizes will motivate the franchise owners to participate more in the charitable activities in a yearly event of Miracle Treat Day.
2. Loyalty Card: In order to establish and keep more devoted customers for Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution to offer the valuable contributions for the better health of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Help of Canada, the hospital must create the loyalty card program for the blizzards to established commitment in customers.
3. Schools: For the function to get the quick boost in number of contributions from the area of Toronto, hospital must consist of the number of schools found in Toronto to get involved inan yearly occasion such as Miracle Reward Dayto supply the important contributions for the better health of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Help of Canada.
Email Marketing: Using Email marketing ought to be carried out by the hospital to record the variety of schools and franchise owners to take part in an annual occasion such as Wonder Reward Dayto provide the important donations for the much better health of Pestel Analysis of Coco-Mat: The Spartan Mattress Revolution Case Solution of Canada.




This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.