Recommendations of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Analysis

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Recommendations of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Study Help

On the basis of above internal and external analysis of the business along with the examination of different options, the company is advised to consider alternative 3. As alternative 3 would allow the company to expand in international markets without any decrease in its local revenues and any wear and tear of its market position. The company might pursue alternative 1 which would make it possible for the business to focus on possible worldwide markets rather than the regional markets however as the company is extremely reliant on the local markets with 90% of its stores in the United States, there fore pursuing alternative 1 would result in the significant decline in business's earnings.

Aletrnative-1: Expanding International Brick and Recommendations of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Solution Stores

Growth towards global markets through opening new shops in other Europe and Asian nations with closing domestic stores is although an excellent option for increasing the global existence of the company. The closing of domestic stores could extremely affect the profits of the company as above 90% of its stores are located locally and closing those shops would eventually decrease the revenues of the firm. The company has a long term market position in US which can not be produced soon in the new markets. The alternative would assist the company to expand in international markets in addition to the elimination of concerns raised in its regional markets associated with its variety. The advantages and disadvantages for Alternative 1 are listed below;

Pros:

• Expedition of new international markets.
• Increase in revenue from global markets.
• Elimination of problems related to diversity.
• Profits diversification.
• Action towards being a strong worldwide brand.

Cons:

• Loss of substantial revenues from the local markets.
• Boost in competition.
• Differences in cultures could caused a failure of the brand name especially in Asian countries.
• Low revenues at preliminary levels.
• Increase in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Help Stores

With the increased trends towards online shopping, the online stores like Amazon, Alibaba etc. could pose a serious danger to the market share of business. In this situation the company might think about presenting Click and Recommendations of Beekeeper: From Pivoting Start-Up To Disrupting Scale-Up Case Analysis stores. These shops with a low requirement of funds to settle would allow the business to reach worldwide markets, without ending its domestic stores.

Pros:

• Low investment
• Reducing competition threat
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Large Revenues
• Low Operating Costs
• Easy new market entryway

Cons:

• Threat to the market position
• Elimination of brand name Originality
• Removal of the fantastic shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the business might consider, is to broaden towards the worldwide markets without closing its domestic shops that contributes to the huge part of profits of the business. The benefits and drawbacks associated with Alternative 3 are provided below;

Pros:

• Reducing competition risk
• Access to the world markets
• Enlarging customer base
• Big Earnings
• Exploration of new global markets.
• Increase in earnings from international markets.
• Earnings diversity.
• Action towards being a strong international brand name.

Cons:

• Continuation of concerns related to variety.
• Differences in cultures might caused a failure of the brand particularly in Asian nations.
• Low profits at preliminary levels.
• Boost in marketing expenses to gain market share.



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