Recommendations of Zurich Financial Services Case Solution

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Recommendations of Zurich Financial Services Case Study Analysis

On the basis of above internal and external analysis of the business together with the examination of various alternatives, the business is suggested to consider alternative 3. As alternative 3 would allow the company to broaden in international markets with no reduction in its regional revenues and any degeneration of its market position. By thinking about Alternative 3, the company might preserve its store experience and brand uniqueness. Nevertheless, it could also think about alternative 2 that might allow the business to access the marketplaces without any possible financial investment. The business could pursue alternative 1 which would enable the business to focus on potential worldwide markets rather than the local markets however as the business is highly dependent on the regional markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the substantial decrease in business's profits. For that reason, the business is suggested to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Zurich Financial Services Case Solution Stores

The business has a long term market position in US which can not be produced soon in the brand-new markets. The option would assist the company to expand in global markets along with the elimination of issues raised in its local markets related to its variety.

Pros:

• Exploration of brand-new worldwide markets.
• Boost in income from global markets.
• Elimination of problems associated with diversity.
• Income diversity.
• Step towards being a strong worldwide brand.

Cons:

• Loss of substantial revenues from the regional markets.
• Increase in competition.
• Differences in cultures could caused a failure of the brand especially in Asian nations.
• Low earnings at preliminary levels.
• Boost in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Zurich Financial Services Case Solution Stores

Alternative 2 includes the introduction of online market places through creating a proper business's website. With the increased patterns towards online shopping, the online stores like Amazon, Alibaba and so on might posture an extreme hazard to the market share of business. The rivals are shifting towards click and Recommendations of Zurich Financial Services Case Analysis shops with Space presenting Piperline. This shift towards online markets could decrease the revenues for business. In this situation the business could think about introducing Click and Recommendations of Zurich Financial Services Case Solution stores. These stores with a low requirement of funds to settle would allow the company to reach international markets, without ending its domestic stores. The advantages and disadvantages of option 2 are provided as follows;

Pros:

• Low financial investment
• Minimizing competition risk
• Access to the world markets
• Expanding customer base
• Easy to manage
• Large Profits
• Low Operating Expense
• Easy new market entryway

Cons:

• Hazard to the marketplace position
• Elimination of brand Uniqueness
• Elimination of the terrific store experience.
• Threat of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business might think about, is to broaden towards the global markets without closing its domestic shops that contributes to the huge part of revenues of the company. The advantages and disadvantages associated with Alternative 3 are offered listed below;

Pros:

• Reducing competitors threat
• Access to the world markets
• Enlarging consumer base
• Big Profits
• Expedition of brand-new worldwide markets.
• Increase in revenue from international markets.
• Income diversity.
• Step towards being a strong global brand.

Cons:

• Continuation of concerns associated with variety.
• Differences in cultures might resulted in a failure of the brand name especially in Asian countries.
• Low revenues at initial levels.
• Boost in marketing expenses to gain market share.



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