Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Analysis

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Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Study Solution

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, organisation tax rate and basic tax rate had decreased which ultimately had an influence on the development of business revenues. This unexpected development in profits will eventually increase the charitable activities in Canada in order to improve the business image and to promote himself in an ethical method.

Economical Factor:

Due to the global financial crises in the year 2008 and 2009, the relative growth of Gdp (GDP) rate in Canada had declined in the year 2012 form the year 2011. This decreased does not present the decrease in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 but the development in per capita income have actually increased in reducing method which may not be the reason to the decrease in charitable activities since the per capita income had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Solution will now target the elementary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their earnings is really low as they are dependent upon their moms and dads, enjoyed the frozen deals with and interested to provide the important donations for the much better health of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Analysis of Canada.

Technological Factor:

Due to the technological development in Canada, the little and business companies will produce more in less expense which ultimately lead towards the cost saving leading to more profits and margins which may lead towards the more involvement in the charitable activities and an annual occasion such as Wonder Treat Day in orderto offer the important contributions for the better health of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Solution of Canada.

Strategies:

There are 4 alternative strategies whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The crucial problems dealing with by the company belong to the
1. Time restraint of 3 months to make and carry out the technique in Toronto, Canada
2. A continuous decrease in the collection of contributions on annual basis
3. A decrease in the per store earnings in Toronto which have actually stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Solution Structure is towards the development ofloyalty programs and the structure of customer relationships with possible customers of Miracle Treat Day
5. Some franchise owners are disappointing their determination to take part in a yearly event day due to the believe that their involvement in Miracle Reward Day are resulting in the decrease of the revenues in addition to the not any major modification prior to and after revenues of their companies and organisations

PEST Analysis:

1. Franchise Rewards: By offering the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be created through an annual occasion called Wonder Treat Day.
For this function, the hospital needs to begin the Reward contest such as the first place prizeon the basis of the highest donation, 2nd location prizeon the basis of the 2nd greatest contribution, 3rd location prize on the basis of the third greatest donation, and far more. These prizes will encourage the franchise owners to participate more in the charitable activities in an annual occasion of Wonder Reward Day.
2. Loyalty Card: In order to establish and maintain more loyal clients for Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Help to supply the valuable contributions for the much better health of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Help of Canada, the hospital must produce the loyalty card program for the blizzards to recognized commitment in consumers.
3. Schools: For the purpose to get the quick increase in variety of contributions from the location of Toronto, hospital should consist of the number of schools located in Toronto to participate inan annual occasion such as Miracle Reward Dayto supply the important donations for the better health of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Analysis of Canada.
Email Marketing: The use of Email marketing must be carried out by the hospital to capture the number of schools and franchise owners to participate in an annual event such as Miracle Reward Dayto provide the important donations for the much better health of Pestel Analysis of Warner Brothers Viral Marketing Strategy The Dark Knight Campaign Case Analysis of Canada.

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