Recommendations of The Rise And Fall Of Global Trust Bank Case Analysis
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Recommendations of The Rise And Fall Of Global Trust Bank Case Study Analysis
On the basis of above internal and external analysis of the business in addition to the assessment of different alternatives, the company is recommended to consider alternative 3. As alternative 3 would enable the business to expand in worldwide markets without any reduction in its local revenues and any deterioration of its market position. By considering Alternative 3, the business could maintain its store experience and brand uniqueness. It might also consider alternative 2 that might allow the company to access the markets without any possible investment. Although, the business could pursue alternative 1 which would make it possible for the business to concentrate on prospective international markets rather than the local markets but as the business is highly depending on the local markets with 90% of its stores in the US, there fore pursuing option 1 would result in the substantial decrease in business's income. The business is advised to consider alternative 3.
Aletrnative-1: Expanding International Brick and Recommendations of The Rise And Fall Of Global Trust Bank Case Solution Stores
The company has a long term market position in United States which can not be created quickly in the new markets. The choice would help the company to broaden in global markets along with the removal of concerns raised in its regional markets related to its diversity.
Pros:
• Expedition of new global markets.
• Boost in profits from global markets.
• Removal of problems related to diversity.
• Profits diversification.
• Action towards being a strong global brand name.
Cons:
• Loss of extensive profits from the local markets.
• Increase in competitors.
• Distinctions in cultures might led to a failure of the brand name specifically in Asian countries.
• Low earnings at preliminary levels.
• Boost in marketing expenditures to gain market share.
Alternative-2: Introduction of Click and Recommendations of The Rise And Fall Of Global Trust Bank Case Analysis Stores
With the increased patterns towards online shopping, the online shops like Amazon, Alibaba and so on could present a serious danger to the market share of business. In this situation the business could think about presenting Click and Recommendations of The Rise And Fall Of Global Trust Bank Case Solution stores. These shops with a low requirement of funds to settle would make it possible for the business to reach global markets, without ending its domestic stores.
Pros:
• Low financial investment
• Minimizing competitors risk
• Access to the world markets
• Expanding consumer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy new market entrance
Cons:
• Hazard to the market position
• Elimination of brand name Originality
• Elimination of the terrific shop experience.
• Threat of decrease in elite sales.
Alternative-3: Expansion towards International Markets Without closing Domestic Stores
Another choice that the company could think about, is to broaden towards the worldwide markets without closing its domestic shops that contributes to the major part of revenues of the business. The pros and cons associated with Alternative 3 are provided below;
Pros:
• Reducing competitors threat
• Access to the world markets
• Increasing the size of consumer base
• Big Earnings
• Expedition of new global markets.
• Increase in income from worldwide markets.
• Profits diversity.
• Step towards being a strong international brand name.
Cons:
• Continuation of issues connected to diversity.
• Distinctions in cultures might caused a failure of the brand name specifically in Asian nations.
• Low profits at initial levels.
• Increase in marketing expenditures to get market share.
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