Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Solution

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Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Study Solution

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, service tax rate and basic tax rate had declined which eventually had an impact on the development of company revenues. This unanticipated development in revenues will ultimately increase the charitable activities in Canada in order to improve the company image and to advertise himself in an ethical method.

Economical Factor:

Due to the international financial crises in the year 2008 and 2009, the relative development of Gross Domestic Product (GDP) rate in Canada had actually decreased in the year 2012 form the year 2011. This declined does not present the decrease in the per capita income of Canadian individuals in the year 2012 from the year 2011 but the growth in per capita earnings have actually increased in reducing way which may not be the factor to the decrease in charitable activities because the per capita earnings had grown in 2012 in contrast of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Help will now target the primary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their income is really low as they depend on their moms and dads, delighted in the frozen treats and interested to provide the important donations for the much better health of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Solution of Canada.

Technological Factor:

Due to the technological improvement in Canada, the little and business businesses will produce more in less expense which ultimately lead towards the expense conserving resulting in more profits and margins which may lead towards the more participation in the charitable activities and a yearly occasion such as Miracle Treat Day in orderto supply the valuable contributions for the better health of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Help of Canada.

Strategies:

There are four alternative techniques whose execution will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The key problems facing by the company are related to the
1. Time restraint of 3 months to make and carry out the method in Toronto, Canada
2. A consistent decrease in the collection of donations on yearly basis
3. A decline in the per shop earnings in Toronto which have actually failed to raise donations from here
4. A primary focus of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Help Structure is towards the development ofloyalty programs and the building of customer relationships with possible customers of Wonder Reward Day
5. Some franchise owners are not showing their determination to take part in a yearly occasion day due to the believe that their participation in Wonder Treat Day are resulting in the decrease of the earnings in addition to the not any significant modification prior to and after earnings of their firms and companies

PEST Analysis:

1. Franchise Rewards: By providing the incentives to franchise owners, the hospital will have the ability to raise as much funds as possible to be generated through a yearly event named Wonder Treat Day.
For this function, the hospital needs to start the Prize contest such as the first place prizeon the basis of the highest donation, second location prizeon the basis of the second greatest contribution, third place prize on the basis of the 3rd highest contribution, and a lot more. These rewards will inspire the franchise owners to participate more in the charitable activities in a yearly occasion of Miracle Reward Day.
2. Commitment Card: In order to develop and preserve more faithful consumers for Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Solution to offer the valuable donations for the better health of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Analysis of Canada, the hospital needs to create the loyalty card program for the blizzards to recognized loyalty in consumers.
3. Schools: For the purpose to get the fast boost in variety of contributions from the location of Toronto, hospital should include the number of schools found in Toronto to participate inan yearly event such as Miracle Reward Dayto provide the valuable contributions for the better health of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Help of Canada.
Email Marketing: Making use of Email marketing needs to be carried out by the hospital to capture the number of schools and franchise owners to participate in an annual event such as Miracle Treat Dayto provide the important contributions for the much better health of Pestel Analysis of The Coca-Cola - Honest Tea Deal Promoting Sustainability Or Corporate Greenwashing Case Analysis of Canada.

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