Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Help

Home >> Ibs Center For Management Research >> The Aventis-Sanofi Merger - Role Of French Government >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Study Analysis

A Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Solution might be performed to create different techniques utilizing the strengths of the business to obtain opportunities, conquer weak points and to lower the hazards. It could also be utilized to examine that how particular weak points withstand specific opportunities and increase the dangers. The strategies prepared utilizing the Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Analysis are offered as follows;
• Utilization of strong international brand position and funds in broadening towards potential markets.
• Unique brand experience might help out the business to better position itself in new markets.
• Resistance in growth in the prospective worldwide markets encouraging diversity.
• High costs limits the growth in various Asian and African countries with low per capita earnings.
• Strong brand acknowledgment, non-traditional ways of marketing and the distinct brand name experience might be used to minimize the threat from possible consumers.
• Rigorous look policies could led to the customer shift towards Victoria with high social responsibility.
• Minimal target markets could led to a decline in the overall market share of the business.
These techniques could help the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Solution could be carried out to evaluate the schedule of funds to the company that could be used in growth towards global markets. The financial position of the business might be evaluated by utilizing the data given in the case Exhibit 1. The ratios that could be thought about in financial efficiency analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the company has an affordable financial performance with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net profit margin does not seems to be prospective and the business must put efforts in increasing its profits together with reducing its functional expenditures to increase its earnings margins.

Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Help

Segmentation

Most of the business's Brick and Mortar shops are situated in US consisting of above 500 stores in nearly each of the state of US. The company has likewise a global existence in 8 various countries with its greatest number of stores located in United Kingdom i.e. 21. The companyhas a total of 54 shops in worldwide markets that is probably the 10% of its shops in the United States.

Targeting

The business targets its clothing brand to the young, high and good-looking teenagers and kids that are thought about to be cool. This targeting policy is responsible for different distinctions in the business related to its competitors. For example, the company employs great looking males and females for its shops and follows a rigorous look policy to preserve destination of good-looking people towards its shops and supply a special brand name experience.

Positioning

The business has actually placed its brand name as a high-end brand targeting only a particular market segment. The company with its non-traditional ways of marketing through designs and representatives posters its brand name image as a high-end clothes brand targeted to the cool and good-looking characters in society. This market position draws in different elite people towards the brand however it hurts the company's position in various neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of The Aventis-Sanofi Merger - Role Of French Government Case Help deals with a lot of competitors in the market with the presence of different number of competitors in the market. Gap is also thought about to be a prospective rival in local as well as in worldwide; markets as the company is considering to shift in the international markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.