Pestel Analysis of Tata Skys Marketing Strategies Case Analysis

Home >> Ibs Center For Management Research >> Tata Skys Marketing Strategies >> Pestel Analysis

Pestel Analysis of Tata Skys Marketing Strategies Case Study Help

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the corporate tax rate, business tax rate and general tax rate had decreased which eventually had an effect on the development of business earnings. This unforeseen development in profits will ultimately increase the charitable activities in Canada in order to enhance the business image and to market himself in an ethical way.

Economical Factor:

Due to the global financial crises in the year 2008 and 2009, the comparative growth of Gross Domestic Product (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This declined does not present the decrease in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 however the growth in per capita income have actually increased in reducing method which may not be the reason to the decline in charitable activities due to the fact that the per capita income had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has been chosen that the Pestel Analysis of Tata Skys Marketing Strategies Case Help will now target the primary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged in between 9 to 17 years of ages, their income is very low as they depend on their parents, delighted in the frozen treats and interested to supply the important donations for the much better health of Pestel Analysis of Tata Skys Marketing Strategies Case Help of Canada.

Technological Factor:

Due to the technological development in Canada, the little and business companies will produce more in less cost which eventually lead towards the cost conserving leading to more revenues and margins which might lead towards the more participation in the charitable activities and a yearly event such as Miracle Treat Day in orderto offer the valuable donations for the better health of Pestel Analysis of Tata Skys Marketing Strategies Case Help of Canada.

Strategies:

There are 4 alternative techniques whose application will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative strategies are:

The key concerns dealing with by the business relate to the
1. Time restriction of 3 months to make and implement the strategy in Toronto, Canada
2. A consistent decrease in the collection of contributions on annual basis
3. A decrease in the per store income in Toronto which have actually stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Tata Skys Marketing Strategies Case Solution Structure is towards the development ofloyalty programs and the building of consumer relationships with possible customers of Miracle Treat Day
5. Some franchise owners are not showing their willingness to take part in an annual occasion day due to the believe that their participation in Wonder Reward Day are resulting in the reduction of the revenues together with the not any major modification prior to and after profits of their companies and services

PEST Analysis:


1. Franchise Rewards: By offering the rewards to franchise owners, the hospital will have the ability to raise as much funds as possible to be produced through an annual occasion named Wonder Reward Day.
For this purpose, the hospital must begin the Prize contest such as the top place prizeon the basis of the highest contribution, 2nd location prizeon the basis of the 2nd greatest contribution, third place prize on the basis of the third highest contribution, and far more. These rewards will encourage the franchise owners to get involved more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Loyalty Card: In order to establish and keep more loyal clients for Pestel Analysis of Tata Skys Marketing Strategies Case Solution to offer the important contributions for the better health of Pestel Analysis of Tata Skys Marketing Strategies Case Analysis of Canada, the hospital ought to develop the loyalty card program for the blizzards to recognized commitment in customers.
3. Schools: For the purpose to get the quick boost in variety of contributions from the location of Toronto, hospital should consist of the number of schools located in Toronto to take part inan yearly occasion such as Wonder Reward Dayto provide the important donations for the better health of Pestel Analysis of Tata Skys Marketing Strategies Case Analysis of Canada.
Email Marketing: The use of Email marketing should be implemented by the hospital to record the variety of schools and franchise owners to take part in a yearly occasion such as Wonder Reward Dayto supply the valuable contributions for the better health of Pestel Analysis of Tata Skys Marketing Strategies Case Help of Canada.





This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.