Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Analysis

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Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Study Analysis

A Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Help could be performed to develop different strategies using the strengths of the business to avail chances, overcome weaknesses and to minimize the threats. It could likewise be utilized to evaluate that how specific weaknesses resist specific opportunities and increase the dangers. The strategies prepared using the Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Analysis are provided as follows;
• Usage of strong global brand name position and financial resources in expanding towards prospective markets.
• Special brand experience might assist the company to better position itself in brand-new markets.
• Resistance in expansion in the possible international markets motivating variety.
• High costs restricts the expansion in various Asian and African nations with low per capita earnings.
• Strong brand name acknowledgment, non-traditional ways of marketing and the special brand experience might be made use of to minimize the danger from prospective consumers.
• Strict look policies might led to the consumer shift towards Victoria with high social duty.
• Minimal target audience could resulted in a decline in the overall market share of the business.
These strategies could help the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Financial analysis for Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Help might be conducted to assess the accessibility of financial resources to the company that might be made use of in expansion towards worldwide markets. The monetary position of the business might be examined by using the information given up the case Exhibit 1. The ratios that could be considered in financial performance analysis are given up the Table 1 listed below;

From the above Table 1, it could be seen that the business has an affordable financial efficiency with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net earnings margin does not seems to be possible and the business should put efforts in increasing its incomes along with lowering its operational expenditures to increase its profit margins.

Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Solution

Segmentation

Many of the business's Brick and Mortar stores are located in US consisting of above 500 shops in almost each of the state of United States. The company has likewise an international existence in 8 different countries with its greatest number of stores situated in United Kingdom i.e. 21. The companyhas an overall of 54 stores in international markets that is most likely the 10% of its shops in the US.

Targeting

The business targets its clothing brand to the young, high and good-looking teenagers and kids that are thought about to be cool. This targeting policy is responsible for various distinctions in the company related to its rivals. For instance, the company hires good looking males and females for its stores and follows a rigorous appearance policy to keep destination of good-looking individuals towards its stores and provide an unique brand experience.

Positioning

The business has actually placed its brand as a high-end brand targeting only a specific market segment. The business with its non-traditional methods of marketing through models and agents posters its brand image as a luxury clothes brand targeted to the cool and good-looking characters in society. Although, this market position brings in different elite people towards the brand however it hurts the company's position in different neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Analysis deals with a lot of competitors in the market with the presence of different variety of rivals in the market. A chart showing the close competitors along with their attributes and the marketing strategy is given in. it might be seen that the American Eagle Outfitters is considered to be the strongest competitors for company with its marketing method associated to the tv shows. Moreover, Space is also thought about to be a potential competitor in local along with in worldwide; markets as the business is considering to shift in the worldwide markets. Together with it, Standard Chartered Banks Acquisition Of American Express Bank (A) Case Study Help. with its versatile pricing method and the Victoria's Street with its strong social status pose an extreme danger to the existing market share of the Porter's 5 Forces analysis of Standard Chartered Banks Acquisition Of American Express Bank (A) Case Analysis.

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