Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Analysis

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Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Study Help

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the corporate tax rate, company tax rate and basic tax rate had actually decreased which eventually had an effect on the growth of business earnings. This unanticipated development in revenues will eventually increase the charitable activities in Canada in order to improve the business image and to market himself in an ethical way.

Economical Factor:

Due to the global monetary crises in the year 2008 and 2009, the relative development of Gdp (GDP) rate in Canada had actually decreased in the year 2012 form the year 2011. This declined does not provide the decrease in the per capita earnings of Canadian people in the year 2012 from the year 2011 but the growth in per capita income have actually increased in reducing method which might not be the reason to the decrease in charitable activities since the per capita earnings had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Solution will now target the primary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their earnings is very low as they depend on their parents, enjoyed the frozen treats and interested to supply the important contributions for the much better health of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Help of Canada.

Technological Factor:

Due to the technological advancement in Canada, the little and corporate organisations will produce more in less cost which eventually lead towards the expense saving resulting in more earnings and margins which might lead towards the more participation in the charitable activities and a yearly event such as Wonder Treat Day in orderto provide the valuable donations for the better health of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Solution of Canada.

Strategies:

There are 4 alternative strategies whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The key problems dealing with by the business relate to the
1. Time constraint of 3 months to make and implement the strategy in Toronto, Canada
2. A continuous decrease in the collection of donations on yearly basis
3. A decrease in the per store income in Toronto which have actually stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Help Structure is towards the advancement ofloyalty programs and the structure of consumer relationships with possible customers of Wonder Reward Day
5. Some franchise owners are not showing their willingness to take part in an annual occasion day due to the believe that their involvement in Miracle Treat Day are leading to the decrease of the earnings in addition to the not any major modification before and after revenues of their companies and businesses

PEST Analysis:


1. Franchise Rewards: By providing the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be produced through an annual event called Miracle Treat Day.
For this function, the hospital needs to begin the Prize contest such as the top place prizeon the basis of the greatest donation, second location prizeon the basis of the 2nd highest donation, 3rd location prize on the basis of the third greatest donation, and a lot more. These rewards will encourage the franchise owners to take part more in the charitable activities in a yearly event of Wonder Treat Day.
2. Commitment Card: In order to establish and maintain more devoted customers for Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Help to supply the important contributions for the much better health of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Solution of Canada, the hospital needs to create the loyalty card program for the blizzards to established commitment in consumers.
3. Schools: For the purpose to get the rapid increase in variety of contributions from the area of Toronto, hospital should consist of the number of schools found in Toronto to take part inan annual event such as Miracle Reward Dayto supply the important donations for the much better health of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Analysis of Canada.
Email Marketing: The use of Email marketing ought to be implemented by the hospital to capture the number of schools and franchise owners to participate in a yearly event such as Miracle Treat Dayto supply the important donations for the better health of Pestel Analysis of Sony-Columbia Pictures: Lesson From A Cross Border Acquisition Case Help of Canada.




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