Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Solution

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Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Study Help

A Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Solution might be conducted to design different techniques utilizing the strengths of the business to get opportunities, conquer weaknesses and to reduce the risks. It could likewise be used to examine that how particular weaknesses withstand specific opportunities and increase the risks. The methods drafted utilizing the Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Help are given as follows;
• Usage of strong worldwide brand name position and funds in expanding towards possible markets.
• Unique brand name experience could help out the company to better position itself in new markets.
• Resistance in growth in the prospective international markets encouraging diversity.
• High costs restricts the expansion in various Asian and African nations with low per capita earnings.
• Strong brand name recognition, non-traditional ways of marketing and the unique brand experience might be used to minimize the threat from potential customers.
• Strict look policies might led to the consumer shift towards Victoria with high social duty.
• Limited target markets might led to a decline in the total market share of the company.
These methods might help the company to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Analysis might be carried out to examine the accessibility of financial resources to the company that could be made use of in expansion towards international markets. The financial position of the company might be examined by using the data given up the case Exhibit 1. The ratios that might be thought about in financial efficiency analysis are given up the Table 1 below;

From the above Table 1, it might be seen that the business has a reasonable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net profit margin does not appears to be prospective and the business should put efforts in increasing its revenues along with reducing its functional expenses to increase its revenue margins.

Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Analysis

Segmentation

The segmentation analysis consists of the analysis of various service segments of the business in domestic and the global, markets. Most of the company's Brick and Mortar shops are located in US consisting of above 500 shops in practically each of the state of US. The business has likewise a worldwide existence in 8 different countries with its highest number of stores located in United Kingdom i.e. 21. The companyhas an overall of 54 stores in worldwide markets that is most likely the 10% of its stores in the United States. It indicates that majority of the revenues of the business originated from the regional markets. Moreover, the business is thinking about to broaden its shops into 7 more European and Asian countries. A chart revealing the presence of the business in different worldwide markets is given in the Appendix 2.

Targeting

The company targets its clothes brand to the young, tall and attractive teenagers and kids that are considered to be cool. This targeting policy is accountable for different differences in the business related to its competitors. The business works with great looking males and women for its stores and follows a stringent look policy to maintain destination of attractive people towards its stores and offer an unique brand experience.

Positioning

The business has placed its brand name as a high-end brand name targeting only a specific market segment. The company with its non-traditional ways of marketing through designs and representatives posters its brand image as a luxury clothing brand targeted to the cool and attractive characters in society. Although, this market position brings in various elite individuals towards the brand however it injures the business's position in various neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Sony-Columbia Pictures Lesson From A Cross Border Acquisition Case Solution deals with a lot of competition in the market with the existence of different number of competitors in the market. Space is likewise thought about to be a prospective competitor in regional as well as in international; markets as the business is considering to move in the worldwide markets.

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