Recommendations of Sc Johnsons Csr Initiatives Testing The Base Of The Pyramid Protocol Case Solution

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Recommendations of Sc Johnsons Csr Initiatives Testing The Base Of The Pyramid Protocol Case Study Solution

RecommendationsOn the basis of above internal and external analysis of the business in addition to the evaluation of various options, the company is suggested to consider alternative 3. As alternative 3 would allow the business to broaden in global markets with no decrease in its local revenues and any degeneration of its market position. By thinking about Alternative 3, the business might maintain its store experience and brand name uniqueness. However, it might likewise consider alternative 2 that might enable the business to access the marketplaces with no prospective investment. Although, the business might pursue alternative 1 which would allow the company to concentrate on possible worldwide markets instead of the local markets but as the company is extremely dependent on the local markets with 90% of its shops in the US, there fore pursuing option 1 would lead to the considerable decrease in business's revenue. The company is recommended to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Sc Johnsons Csr Initiatives Testing The Base Of The Pyramid Protocol Case Analysis Stores

International SegmentsGrowth towards worldwide markets through opening new shops in other Europe and Asian countries with closing domestic stores is although a good option for increasing the global existence of the business. The closing of domestic shops might highly affect the earnings of the company as above 90% of its shops are located domestically and closing those shops would ultimately reduce the earnings of the firm. The company has a long term market position in US which can not be created soon in the brand-new markets. The alternative would help the business to expand in international markets together with the removal of issues raised in its local markets associated with its diversity. The advantages and disadvantages for Option 1 are listed below;

Pros:

• Expedition of brand-new worldwide markets.
• Boost in revenue from worldwide markets.
• Elimination of issues related to variety.
• Earnings diversification.
• Action towards being a strong global brand.

Cons:

• Loss of substantial profits from the local markets.
• Increase in competition.
• Differences in cultures might resulted in a failure of the brand particularly in Asian countries.
• Low incomes at initial levels.
• Boost in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Sc Johnsons Csr Initiatives Testing The Base Of The Pyramid Protocol Case Solution Stores

With the increased patterns towards online shopping, the online stores like Amazon, Alibaba and so on could present a serious danger to the market share of company. In this situation the company might think about introducing Click and Recommendations of Sc Johnsons Csr Initiatives Testing The Base Of The Pyramid Protocol Case Solution stores. These shops with a low requirement of funds to settle would enable the business to reach global markets, without ending its domestic stores.

Pros:

• Low investment
• Lowering competition risk
• Access to the world markets
• Expanding customer base
• Easy to manage
• Big Profits
• Low Operating Costs
• Easy brand-new market entrance

Cons:

• Hazard to the marketplace position
• Removal of brand Originality
• Elimination of the great store experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company could think about, is to expand towards the global markets without closing its domestic stores that contributes to the major part of incomes of the business. The advantages and disadvantages related to Alternative 3 are provided listed below;

Pros:

• Lowering competition risk
• Access to the world markets
• Increasing the size of customer base
• Large Profits
• Exploration of brand-new global markets.
• Boost in earnings from international markets.
• Income diversity.
• Action towards being a strong worldwide brand.

Cons:

• Continuation of concerns related to variety.
• Differences in cultures could resulted in a failure of the brand specifically in Asian countries.
• Low earnings at preliminary levels.
• Boost in marketing expenses to get market share.



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