Recommendations of Reebok: Managing Human Rights Issues Ethically Case Help

Home >> Ibs Center For Management Research >> Reebok: Managing Human Rights Issues Ethically >> Recommendations

Recommendations of Reebok: Managing Human Rights Issues Ethically Case Study Solution

On the basis of above internal and external analysis of the company along with the assessment of numerous alternatives, the business is recommended to consider alternative 3. As alternative 3 would allow the company to broaden in international markets without any reduction in its regional profits and any wear and tear of its market position. By thinking about Alternative 3, the company could keep its store experience and brand originality. Nevertheless, it could also consider alternative 2 that could allow the business to access the markets without any potential financial investment. The company could pursue alternative 1 which would allow the company to focus on possible global markets rather than the regional markets but as the business is extremely dependent on the local markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the considerable decrease in company's earnings. The company is suggested to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Reebok: Managing Human Rights Issues Ethically Case Analysis Stores

Growth towards worldwide markets through opening new stores in other Europe and Asian nations with closing domestic stores is although an excellent alternative for increasing the global existence of the company. However, the closing of domestic shops could highly affect the revenues of the firm as above 90% of its shops are located domestically and closing those stores would ultimately lower the incomes of the company. The company has a long term market position in United States which can not be generated quickly in the new markets. The alternative would help the company to expand in international markets along with the removal of concerns raised in its local markets associated with its diversity. The pros and Cons for Option 1 are noted below;

Pros:

• Exploration of new global markets.
• Increase in income from international markets.
• Elimination of concerns associated with variety.
• Income diversity.
• Action towards being a strong global brand name.

Cons:

• Loss of extensive revenues from the regional markets.
• Boost in competitors.
• Distinctions in cultures might resulted in a failure of the brand name specifically in Asian countries.
• Low incomes at initial levels.
• Boost in marketing expenditures to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Reebok: Managing Human Rights Issues Ethically Case Help Stores

Alternative 2 includes the introduction of online market locations through creating a proper company's site. With the increased trends towards online shopping, the online shops like Amazon, Alibaba and so on might position a serious threat to the market share of company. Additionally, the competitors are moving towards click and Recommendations of Reebok: Managing Human Rights Issues Ethically Case Help stores with Space presenting Piperline. This shift towards online markets could minimize the profits for company. In this situation the business might consider introducing Click and Recommendations of Reebok: Managing Human Rights Issues Ethically Case Analysis shops. These shops with a low requirement of funds to settle would enable the business to reach worldwide markets, without ending its domestic stores. The pros and cons of option 2 are offered as follows;

Pros:

• Low financial investment
• Lowering competition risk
• Access to the world markets
• Expanding consumer base
• Easy to handle
• Big Revenues
• Low Operating Costs
• Easy new market entrance

Cons:

• Danger to the marketplace position
• Elimination of brand name Originality
• Removal of the excellent store experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the business might consider, is to broaden towards the global markets without closing its domestic shops that adds to the huge part of earnings of the company. The advantages and disadvantages related to Alternative 3 are provided below;

Pros:

• Minimizing competitors danger
• Access to the world markets
• Enlarging customer base
• Large Profits
• Expedition of brand-new worldwide markets.
• Increase in earnings from worldwide markets.
• Revenue diversification.
• Step towards being a strong international brand name.

Cons:

• Continuation of problems associated with variety.
• Distinctions in cultures could led to a failure of the brand name specifically in Asian countries.
• Low revenues at initial levels.
• Increase in marketing expenses to acquire market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.