Recommendations of Pfizers Acquisition Of Wyeth Case Solution

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Recommendations of Pfizers Acquisition Of Wyeth Case Study Analysis

RecommendationsOn the basis of above internal and external analysis of the business in addition to the assessment of numerous alternatives, the company is suggested to consider alternative 3. As alternative 3 would permit the business to broaden in global markets with no decrease in its local incomes and any deterioration of its market position. By thinking about Alternative 3, the company might maintain its shop experience and brand individuality. It could also think about alternative 2 that could enable the company to access the markets without any prospective financial investment. Although, the business could pursue alternative 1 which would enable the company to focus on potential worldwide markets instead of the local markets however as the business is extremely dependent on the local markets with 90% of its shops in the United States, there fore pursuing option 1 would result in the significant decline in company's earnings. For that reason, the company is suggested to consider alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Pfizers Acquisition Of Wyeth Case Solution Stores

International SegmentsThe business has a long term market position in US which can not be produced quickly in the new markets. The choice would help the business to broaden in international markets along with the removal of concerns raised in its local markets related to its diversity.

Pros:

• Expedition of brand-new worldwide markets.
• Increase in revenue from international markets.
• Elimination of issues connected to variety.
• Earnings diversification.
• Step towards being a strong worldwide brand.

Cons:

• Loss of extensive profits from the local markets.
• Increase in competitors.
• Distinctions in cultures could resulted in a failure of the brand particularly in Asian nations.
• Low revenues at preliminary levels.
• Increase in marketing expenses to gain market share.

Alternative-2: Introduction of Click and Recommendations of Pfizers Acquisition Of Wyeth Case Solution Stores

Alternative 2 includes the introduction of online market places through generating a correct company's website. With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. might present a serious hazard to the marketplace share of business. Furthermore, the rivals are moving towards click and Recommendations of Pfizers Acquisition Of Wyeth Case Solution stores with Gap presenting Piperline. This shift towards online markets might lower the incomes for company. In this circumstance the company could think about introducing Click and Recommendations of Pfizers Acquisition Of Wyeth Case Analysis stores. These shops with a low requirement of funds to settle would enable the business to reach global markets, without ending its domestic stores. The benefits and drawbacks of alternative 2 are provided as follows;

Pros:

• Low financial investment
• Minimizing competitors hazard
• Access to the world markets
• Enlarging consumer base
• Easy to handle
• Big Revenues
• Low Operating Expense
• Easy brand-new market entrance

Cons:

• Risk to the marketplace position
• Elimination of brand Individuality
• Removal of the great store experience.
• Danger of decline in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the business could consider, is to broaden towards the worldwide markets without closing its domestic shops that adds to the huge part of incomes of the company. The advantages and disadvantages connected to Alternative 3 are provided listed below;

Pros:

• Decreasing competitors danger
• Access to the world markets
• Expanding customer base
• Large Profits
• Exploration of new worldwide markets.
• Increase in revenue from global markets.
• Earnings diversity.
• Step towards being a strong global brand.

Cons:

• Extension of problems associated with diversity.
• Differences in cultures could resulted in a failure of the brand name particularly in Asian countries.
• Low earnings at initial levels.
• Increase in marketing expenses to acquire market share.



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