Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Solution

Home >> Ibs Center For Management Research >> Microsoft Eu Antitrust Case >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Study Solution

A Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Analysis could be carried out to design numerous techniques using the strengths of the business to avail chances, conquer weak points and to reduce the dangers. It could also be used to assess that how particular weak points resist particular chances and increase the threats. The strategies prepared using the Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Help are given as follows;
• Usage of strong global brand position and financial resources in broadening towards potential markets.
• Distinct brand name experience could assist the business to better position itself in new markets.
• Resistance in expansion in the prospective worldwide markets encouraging variety.
• High rates limits the expansion in numerous Asian and African countries with low per capita earnings.
• Strong brand recognition, non-traditional ways of marketing and the distinct brand name experience could be made use of to minimize the risk from potential customers.
• Rigorous appearance policies could caused the customer shift towards Victoria with high social obligation.
• Limited target audience could resulted in a decrease in the total market share of the company.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Solution might be carried out to assess the accessibility of funds to the company that might be used in growth towards worldwide markets. The financial position of the business might be assessed by utilizing the information given in the case Display 1. The ratios that might be considered in financial performance analysis are given in the Table 1 below;

From the above Table 1, it might be seen that the business has an affordable financial performance with a ROE of 7.9% and a high sales development of 18.4%. A 4.3% net profit margin does not appears to be prospective and the business should put efforts in increasing its revenues along with minimizing its operational expenses to increase its profit margins.

Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Analysis

Segmentation

The division analysis includes the analysis of various organisation segments of the business in domestic and the international, markets. Most of the company's Brick and Mortar stores are located in US including above 500 stores in almost each of the state of US. Nevertheless, the company has also a global existence in 8 various countries with its highest variety of stores situated in United Kingdom i.e. 21. The companyhas a total of 54 stores in worldwide markets that is most likely the 10% of its stores in the United States. It implies that majority of the profits of the company originated from the local markets. Furthermore, the business is considering to expand its stores into 7 more European and Asian nations. A chart revealing the presence of the business in various global markets is given in the Appendix 2.

Targeting

The business targets its clothing brand name to the young, high and good-looking teens and kids that are thought about to be cool. This targeting policy is responsible for numerous distinctions in the business related to its competitors. For example, the company works with excellent looking men and women for its shops and follows a stringent look policy to keep tourist attraction of good-looking individuals towards its stores and provide a special brand name experience.

Positioning

The business has actually positioned its brand as a high-end brand targeting only a particular market segment. The business with its non-traditional ways of marketing through models and agents posters its brand image as a luxury clothing brand targeted to the cool and good-looking personalities in society. Although, this market position brings in numerous elite individuals towards the brand however it hurts the company's position in various communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Microsoft Eu Antitrust Case Case Solution faces a lot of competition in the market with the presence of various number of rivals in the market. Space is likewise considered to be a possible rival in local as well as in global; markets as the business is considering to move in the worldwide markets.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.