Recommendations of Michigan.Gov: The Leading Integrated E-Government Portal Case Analysis

Home >> Ibs Center For Management Research >> Michigan.Gov: The Leading Integrated E-Government Portal >> Recommendations

Recommendations of Michigan.Gov: The Leading Integrated E-Government Portal Case Study Solution

RecommendationsOn the basis of above internal and external analysis of the business along with the evaluation of various options, the business is suggested to think about alternative 3. As alternative 3 would allow the company to expand in global markets without any decrease in its regional earnings and any wear and tear of its market position. The company might pursue alternative 1 which would allow the business to focus on potential worldwide markets rather than the local markets however as the company is extremely reliant on the local markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the significant decline in company's income.

Aletrnative-1: Expanding International Brick and Recommendations of Michigan.Gov: The Leading Integrated E-Government Portal Case Solution Stores

International SegmentsGrowth towards international markets through opening new stores in other Europe and Asian countries with closing domestic shops is although an excellent alternative for increasing the global existence of the business. Nevertheless, the closing of domestic stores might extremely affect the revenues of the company as above 90% of its shops lie domestically and closing those stores would ultimately decrease the profits of the firm. Moreover, the company has a long term market position in United States which can not be created quickly in the new markets. The option would help the business to expand in international markets along with the elimination of concerns raised in its regional markets associated with its diversity. The pros and Cons for Option 1 are noted below;

Pros:

• Exploration of brand-new international markets.
• Boost in profits from global markets.
• Removal of concerns related to variety.
• Income diversity.
• Action towards being a strong global brand.

Cons:

• Loss of extensive revenues from the regional markets.
• Boost in competition.
• Distinctions in cultures might resulted in a failure of the brand specifically in Asian countries.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to gain market share.

Alternative-2: Introduction of Click and Recommendations of Michigan.Gov: The Leading Integrated E-Government Portal Case Solution Stores

With the increased patterns towards online shopping, the online shops like Amazon, Alibaba etc. might position an extreme risk to the market share of company. In this circumstance the company could think about introducing Click and Recommendations of Michigan.Gov: The Leading Integrated E-Government Portal Case Solution stores. These shops with a low requirement of funds to settle would enable the company to reach international markets, without ending its domestic shops.

Pros:

• Low financial investment
• Minimizing competition hazard
• Access to the world markets
• Expanding customer base
• Easy to manage
• Large Incomes
• Low Operating Costs
• Easy brand-new market entryway

Cons:

• Risk to the marketplace position
• Elimination of brand name Originality
• Removal of the terrific shop experience.
• Risk of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company could consider, is to broaden towards the global markets without closing its domestic stores that contributes to the huge part of revenues of the company. The pros and cons related to Alternative 3 are offered listed below;

Pros:

• Minimizing competitors threat
• Access to the world markets
• Enlarging consumer base
• Big Revenues
• Exploration of new worldwide markets.
• Boost in revenue from global markets.
• Profits diversity.
• Step towards being a strong global brand.

Cons:

• Extension of issues related to variety.
• Differences in cultures might led to a failure of the brand especially in Asian nations.
• Low earnings at preliminary levels.
• Boost in marketing expenses to gain market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.