Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Analysis

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Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Study Solution

Porter's 5 Forces AnalysisA Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Help might be carried out to design numerous strategies using the strengths of the business to obtain opportunities, get rid of weaknesses and to reduce the risks. It could also be utilized to assess that how specific weaknesses resist particular chances and increase the threats. The methods prepared using the Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Help are provided as follows;
• Utilization of strong global brand name position and financial resources in expanding towards possible markets.
• Distinct brand name experience might help out the business to much better position itself in new markets.
• Resistance in growth in the prospective worldwide markets encouraging diversity.
• High rates restricts the expansion in various Asian and African nations with low per capita earnings.
• Strong brand name recognition, non-traditional ways of marketing and the unique brand experience might be used to decrease the hazard from prospective customers.
• Rigorous look policies could led to the customer shift towards Victoria with high social obligation.
• Minimal target audience might caused a decline in the total market share of the business.
These techniques could help the business to improvise its market position and be at the leading position in the market.

Financial Analysis


Financial analysis for Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Help could be performed to assess the accessibility of financial resources to the business that could be used in expansion towards international markets. The monetary position of the business might be evaluated by utilizing the information given in the case Exhibit 1. The ratios that could be considered in monetary performance analysis are given in the Table 1 below;

From the above Table 1, it could be seen that the business has an affordable monetary efficiency with a ROE of 7.9% and a high sales development of 18.4%. Although, a 4.3% net revenue margin does not appears to be potential and the company must put efforts in increasing its earnings in addition to lowering its operational expenditures to increase its revenue margins.

Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Solution

Segmentation

Many of the company's Brick and Mortar stores are located in US including above 500 shops in almost each of the state of United States. The company has likewise a global presence in 8 various nations with its greatest number of shops located in United Kingdom i.e. 21. The companyhas a total of 54 shops in international markets that is most likely the 10% of its shops in the United States.

Targeting


The company targets its clothes brand name to the young, tall and good-looking teens and kids that are thought about to be cool. This targeting policy is responsible for various distinctions in the business related to its rivals. The business hires excellent looking guys and females for its shops and follows a stringent appearance policy to maintain attraction of attractive individuals towards its shops and offer an unique brand experience.

Positioning


The company has actually placed its brand name as a high-end brand targeting only a particular market section. The business with its non-traditional ways of marketing through models and representatives posters its brand name image as a high-end clothes brand targeted to the cool and good-looking personalities in society. This market position brings in various elite people towards the brand name however it harms the business's position in numerous neighborhoods focused at the equality in society.

External Analysis

Competitor Analysis


Porter's 5 Forces analysis of Maruti Udyog Limited The Pricing Dilemma Case Help deals with a lot of competitors in the market with the presence of different number of rivals in the market. Gap is likewise thought about to be a possible rival in regional as well as in worldwide; markets as the company is thinking about to shift in the worldwide markets.



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