Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help

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Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Study Help

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, business tax rate and general tax rate had decreased which ultimately had an impact on the development of business revenues. This unforeseen growth in revenues will ultimately increase the charitable activities in Canada in order to enhance the company image and to market himself in an ethical way.

Economical Factor:

Due to the global monetary crises in the year 2008 and 2009, the comparative growth of Gross Domestic Product (GDP) rate in Canada had decreased in the year 2012 form the year 2011. This decreased does not provide the decrease in the per capita earnings of Canadian people in the year 2012 from the year 2011 however the growth in per capita income have actually increased in reducing method which may not be the factor to the decrease in charitable activities since the per capita earnings had actually grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been decided that the Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Analysis will now target the primary and high school children to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their income is very low as they are dependent upon their moms and dads, delighted in the frozen treats and interested to offer the valuable donations for the much better health of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help of Canada.

Technological Factor:

Due to the technological development in Canada, the little and business organisations will produce more in less cost which eventually lead towards the cost saving leading to more earnings and margins which might lead towards the more involvement in the charitable activities and an annual occasion such as Wonder Treat Day in orderto supply the important donations for the better health of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help of Canada.

Strategies:

There are four alternative methods whose implementation will increase the charitable contributions in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative strategies are:

The crucial problems facing by the business are related to the
1. Time restriction of 3 months to make and carry out the method in Toronto, Canada
2. A constant decrease in the collection of donations on annual basis
3. A decline in the per store income in Toronto which have stopped working to raise contributions from here
4. A primary focus of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help Foundation is towards the advancement ofloyalty programs and the structure of consumer relationships with possible customers of Miracle Treat Day
5. Some franchise owners are not showing their willingness to participate in a yearly occasion day due to the believe that their involvement in Wonder Treat Day are resulting in the reduction of the earnings along with the not any major change before and after incomes of their companies and services

PEST Analysis:

1. Franchise Incentives: By supplying the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be generated through an annual event called Miracle Reward Day.
For this purpose, the hospital should begin the Prize contest such as the top place prizeon the basis of the greatest contribution, 2nd location prizeon the basis of the second greatest contribution, third place prize on the basis of the 3rd greatest donation, and far more. These rewards will motivate the franchise owners to take part more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Commitment Card: In order to establish and preserve more faithful customers for Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Analysis to offer the valuable contributions for the much better health of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Solution of Canada, the hospital must produce the commitment card program for the blizzards to established loyalty in consumers.
3. Schools: For the function to get the rapid increase in variety of contributions from the location of Toronto, hospital should consist of the variety of schools located in Toronto to take part inan yearly event such as Miracle Treat Dayto supply the important contributions for the better health of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help of Canada.
Email Marketing: The use of Email marketing ought to be implemented by the hospital to record the variety of schools and franchise owners to take part in an annual event such as Miracle Reward Dayto provide the important donations for the better health of Pestel Analysis of Marketing Strategies Of Harley-Davidson Case Help of Canada.

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