Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis

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Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Study Solution

The business has a strong market position with a number of strengths including; the business's focus at particular market segment i.e. teenagers, long history i.e. founded in 1892, popular brand name i.e. iconic figures using business's clothes along with the global brand recognition, the distinct brand name and store experience offered to consumers, strong market position with high brand commitment, different style principles and environments for all of the brand names which develop an unique psychological experience and the non-traditional ways of marketing through designs. All of these strengths have actually led to a strong market position in domestic and the worldwide markets. (Gulam, 2016).

The major strengths of Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Solution are
1. The strong relationship and partnership with recognized companies that have actually increased the commitment towards the hospital
2. A fantastic success of the past events arranged by Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis
3. The earnings or collection of funds or contributions which have actually earned through the sale of Luxor Writing Instruments Private Limited: Marketing Pens In India Blizzard in a yearly event of Miracle Treat Day have possess the good cause

Weaknesses

Along with a number of strengths, the company likewise has particular weaknesses that withstands the company's prosperity in kind of increasing returns. One of the major weak points of the company is the problems related to gender discrimination and variety with the business that it faced for a years. Together with it, the criticism over business's rigorous look policy, access to minimal target markets and the high prices policy are also one of the significant weaknesses of the company that resist its growth.

The significant weak points of Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis are
1. A continuous decrease in the collection of contributions on yearly basis
2. A decrease in the per store earnings in Toronto which have stopped working to raise contributions from here
3. Some franchise owners are disappointing their desire to participate in an annual occasion day due to the believe that their participation in Miracle Treat Day are leading to the reduction of the profits along with the not any significant change before and after earnings of their companies and organisations

Opportunities

There are a variety of chances in the market that Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help might avail to increase its market share and attain prospective profit margins. The opportunities presented in the market consist of the company's expansion towards other European and Asian Markets with opening Brick and mortar stores. Another organisation chance is the entryway in other organisation sectors i.e. old segment.Moreover, the company might also open its online shops like Piperline being the online section for Gilly Hicks.

The significant chances of Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help are
1. To bring an annual event such as Wonder Treat Day in the schools
2. To supply the incentives to the franchisees for the involvement in a yearly occasion such as Wonder Reward Day
3. To call for the cause related events

Threats

The business with its existence in a competitive environment and together with the concerns associated with its variety, deals with a lot of hazards including the marketplace capture by Space in prospective international markets as Space is also considering to shift in the global markets and the consumer shift towards Victoria's Street with social accessory.

The significant risks of Swot Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help are
1. The economic situations of the nation which might lead towards the decrease in charitable activities
2. An increase in competition related to the sale of frozen deals with






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