Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis
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Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Study Help
A Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Solution might be performed to create different strategies using the strengths of the business to avail chances, conquer weaknesses and to decrease the hazards. It could also be utilized to evaluate that how certain weaknesses withstand specific chances and increase the dangers. The techniques prepared utilizing the Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis are offered as follows;
• Utilization of strong worldwide brand name position and funds in expanding towards prospective markets.
• Special brand experience might assist the business to much better position itself in new markets.
• Resistance in growth in the possible global markets motivating diversity.
• High rates restricts the growth in numerous Asian and African nations with low per capita earnings.
• Strong brand acknowledgment, non-traditional methods of marketing and the distinct brand experience might be utilized to lower the danger from prospective customers.
• Strict look policies could caused the consumer shift towards Victoria with high social duty.
• Minimal target audience might caused a decline in the total market share of the business.
These strategies could help the business to improvise its market position and be at the leading position in the market.
Financial analysis for Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis might be conducted to examine the schedule of funds to the business that could be made use of in expansion towards worldwide markets. The financial position of the business could be assessed by utilizing the information given up the case Display 1. The ratios that could be thought about in financial performance analysis are given up the Table 1 listed below;
From the above Table 1, it might be seen that the company has an affordable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net earnings margin does not seems to be prospective and the business must put efforts in increasing its earnings along with decreasing its operational expenses to increase its earnings margins.
Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help
Most of the business's Brick and Mortar stores are located in United States including above 500 stores in nearly each of the state of United States. The company has also a worldwide presence in 8 different countries with its highest number of stores located in United Kingdom i.e. 21. The companyhas a total of 54 shops in worldwide markets that is most likely the 10% of its shops in the US.
The business targets its clothing brand name to the young, high and good-looking teens and kids that are thought about to be cool. This targeting policy is accountable for different distinctions in the company associated with its competitors. The company hires great looking men and ladies for its shops and follows a strict look policy to maintain attraction of attractive people towards its stores and supply a distinct brand experience.
The business has actually positioned its brand name as a high-end brand name targeting only a particular market section. The company with its non-traditional ways of marketing through designs and agents posters its brand name image as a luxury clothing brand targeted to the cool and attractive characters in society. This market position attracts different elite people towards the brand name but it harms the business's position in various neighborhoods focused at the equality in society.
Porter's 5 Forces analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Solution deals with a lot of competitors in the market with the existence of numerous number of competitors in the market. Gap is also thought about to be a prospective rival in regional as well as in global; markets as the company is thinking about to shift in the global markets.
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