Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis

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Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Study Help

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the business tax rate, company tax rate and basic tax rate had declined which eventually had an impact on the growth of business earnings. This unexpected growth in revenues will ultimately increase the charitable activities in Canada in order to improve the business image and to advertise himself in an ethical way.

Economical Factor:

Due to the global financial crises in the year 2008 and 2009, the comparative growth of Gross Domestic Product (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This decreased does not present the decline in the per capita earnings of Canadian people in the year 2012 from the year 2011 but the development in per capita earnings have increased in decreasing way which may not be the reason to the decline in charitable activities since the per capita income had actually grown in 2012 in contrast of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Solution will now target the primary and high school children to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years of ages, their earnings is extremely low as they are dependent upon their parents, enjoyed the frozen treats and interested to supply the important contributions for the better health of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Solution of Canada.

Technological Factor:

Due to the technological development in Canada, the small and business organisations will produce more in less cost which ultimately lead towards the expense conserving resulting in more profits and margins which might lead towards the more participation in the charitable activities and a yearly event such as Wonder Treat Day in orderto offer the valuable donations for the better health of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis of Canada.

Strategies:

There are four alternative strategies whose implementation will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The key problems dealing with by the business relate to the
1. Time restraint of 3 months to make and execute the method in Toronto, Canada
2. A consistent decrease in the collection of donations on yearly basis
3. A decrease in the per shop earnings in Toronto which have actually stopped working to raise donations from here
4. A primary focus of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help Foundation is towards the advancement ofloyalty programs and the structure of consumer relationships with possible customers of Wonder Treat Day
5. Some franchise owners are disappointing their desire to take part in a yearly event day due to the think that their participation in Wonder Reward Day are resulting in the decrease of the earnings along with the not any major change prior to and after incomes of their firms and companies

PEST Analysis:


1. Franchise Rewards: By providing the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be generated through an annual event called Miracle Treat Day.
For this function, the hospital needs to start the Reward contest such as the top place prizeon the basis of the greatest contribution, second place prizeon the basis of the second highest donation, 3rd location prize on the basis of the 3rd highest donation, and much more. These rewards will motivate the franchise owners to take part more in the charitable activities in an annual event of Wonder Treat Day.
2. Loyalty Card: In order to establish and keep more devoted consumers for Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Analysis to supply the important contributions for the much better health of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help of Canada, the hospital should create the loyalty card program for the blizzards to established commitment in consumers.
3. Schools: For the function to get the fast boost in number of donations from the location of Toronto, hospital ought to consist of the variety of schools located in Toronto to take part inan annual occasion such as Wonder Treat Dayto offer the important contributions for the much better health of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help of Canada.
Email Marketing: The use of Email marketing needs to be implemented by the hospital to capture the variety of schools and franchise owners to take part in an annual event such as Miracle Treat Dayto provide the valuable contributions for the better health of Pestel Analysis of Luxor Writing Instruments Private Limited: Marketing Pens In India Case Help of Canada.





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