Pestel Analysis of Kodaks Digital Journey Case Analysis

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Pestel Analysis of Kodaks Digital Journey Case Study Analysis

Political Factor:

Pestel Analysis In the year 2011 and 2012, the business tax rate, business tax rate and general tax rate had declined which eventually had an influence on the development of organisation revenues. This unexpected development in earnings will ultimately increase the charitable activities in Canada in order to enhance the company image and to advertise himself in an ethical way.

Economical Factor:

Due to the worldwide financial crises in the year 2008 and 2009, the comparative development of Gross Domestic Product (GDP) rate in Canada had declined in the year 2012 form the year 2011. This decreased does not present the decline in the per capita earnings of Canadian individuals in the year 2012 from the year 2011 however the growth in per capita earnings have actually increased in reducing method which might not be the factor to the decline in charitable activities since the per capita earnings had grown in 2012 in comparison of 2011.

Social Factor:

As it has actually been chosen that the Pestel Analysis of Kodaks Digital Journey Case Analysis will now target the primary and high school kids to increase the charitable activities and donations in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years old, their earnings is extremely low as they are dependent upon their moms and dads, delighted in the frozen deals with and interested to provide the valuable contributions for the much better health of Pestel Analysis of Kodaks Digital Journey Case Analysis of Canada.

Technological Factor:

Due to the technological development in Canada, the little and corporate companies will produce more in less cost which ultimately lead towards the cost saving leading to more profits and margins which might lead towards the more involvement in the charitable activities and a yearly event such as Wonder Reward Day in orderto supply the valuable donations for the better health of Pestel Analysis of Kodaks Digital Journey Case Help of Canada.

Strategies:

There are four alternative techniques whose execution will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These four alternative methods are:

The key concerns dealing with by the company belong to the
1. Time constraint of 3 months to make and execute the technique in Toronto, Canada
2. A consistent decrease in the collection of contributions on yearly basis
3. A decrease in the per store income in Toronto which have failed to raise donations from here
4. A main focus of Pestel Analysis of Kodaks Digital Journey Case Help Foundation is towards the advancement ofloyalty programs and the building of client relationships with prospective clients of Miracle Treat Day
5. Some franchise owners are disappointing their determination to take part in an annual event day due to the believe that their involvement in Miracle Treat Day are leading to the reduction of the revenues together with the not any major modification before and after revenues of their companies and services

PEST Analysis:

1. Franchise Rewards: By supplying the rewards to franchise owners, the hospital will have the ability to raise as much funds as possible to be generated through a yearly event called Wonder Treat Day.
For this function, the hospital needs to start the Prize contest such as the top place prizeon the basis of the greatest donation, 2nd location prizeon the basis of the 2nd highest contribution, third place prize on the basis of the third highest donation, and a lot more. These prizes will inspire the franchise owners to get involved more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Commitment Card: In order to establish and maintain more devoted consumers for Pestel Analysis of Kodaks Digital Journey Case Solution to offer the valuable donations for the better health of Pestel Analysis of Kodaks Digital Journey Case Analysis of Canada, the hospital must create the loyalty card program for the blizzards to recognized commitment in consumers.
3. Schools: For the function to get the rapid boost in number of contributions from the area of Toronto, hospital should include the number of schools located in Toronto to take part inan annual occasion such as Wonder Reward Dayto offer the important contributions for the better health of Pestel Analysis of Kodaks Digital Journey Case Help of Canada.
Email Marketing: The use of Email marketing must be carried out by the hospital to catch the variety of schools and franchise owners to participate in a yearly event such as Wonder Treat Dayto offer the important donations for the much better health of Pestel Analysis of Kodaks Digital Journey Case Solution of Canada.

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