Recommendations of Kfc In India Ethical Issues Case Solution

Home >> Ibs Center For Management Research >> Kfc In India Ethical Issues >> Recommendations

Recommendations of Kfc In India Ethical Issues Case Study Analysis

On the basis of above internal and external analysis of the company together with the examination of different alternatives, the business is advised to think about alternative 3. As alternative 3 would permit the business to expand in worldwide markets with no decrease in its local incomes and any deterioration of its market position. By considering Alternative 3, the business could keep its shop experience and brand individuality. Nevertheless, it might also think about alternative 2 that might permit the company to access the markets without any potential investment. Although, the business could pursue alternative 1 which would make it possible for the company to concentrate on potential worldwide markets instead of the regional markets but as the company is extremely dependent on the regional markets with 90% of its shops in the US, there fore pursuing option 1 would result in the significant decrease in company's revenue. The company is suggested to think about alternative 3.

Aletrnative-1: Expanding International Brick and Recommendations of Kfc In India Ethical Issues Case Analysis Stores

Growth towards global markets through opening new stores in other Europe and Asian countries with closing domestic shops is although a good choice for increasing the worldwide presence of the company. The closing of domestic shops might highly impact the profits of the company as above 90% of its stores are located domestically and closing those stores would eventually reduce the earnings of the firm. Moreover, the business has a long term market position in United States which can not be produced soon in the brand-new markets. The alternative would assist the company to broaden in worldwide markets together with the elimination of concerns raised in its regional markets associated with its variety. The pros and Cons for Option 1 are noted below;

Pros:

• Expedition of new worldwide markets.
• Boost in income from global markets.
• Removal of concerns related to diversity.
• Profits diversification.
• Action towards being a strong global brand name.

Cons:

• Loss of substantial profits from the local markets.
• Increase in competitors.
• Distinctions in cultures might led to a failure of the brand name specifically in Asian nations.
• Low earnings at preliminary levels.
• Increase in marketing expenditures to get market share.

Alternative-2: Introduction of Click and Recommendations of Kfc In India Ethical Issues Case Help Stores

Alternative 2 consists of the introduction of online market locations through producing a correct company's website. With the increased trends towards online shopping, the online stores like Amazon, Alibaba and so on could position a serious danger to the marketplace share of business. The rivals are moving towards click and Recommendations of Kfc In India Ethical Issues Case Solution shops with Gap introducing Piperline. This shift towards online markets might lower the profits for company. In this scenario the company could think about introducing Click and Recommendations of Kfc In India Ethical Issues Case Solution stores. These shops with a low requirement of funds to settle would make it possible for the business to reach worldwide markets, without ending its domestic shops. The benefits and drawbacks of alternative 2 are provided as follows;

Pros:

• Low investment
• Reducing competitors hazard
• Access to the world markets
• Enlarging customer base
• Easy to manage
• Big Revenues
• Low Operating Expense
• Easy brand-new market entryway

Cons:

• Risk to the marketplace position
• Removal of brand name Individuality
• Elimination of the great shop experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another choice that the company might think about, is to expand towards the worldwide markets without closing its domestic shops that adds to the major part of incomes of the company. The advantages and disadvantages related to Alternative 3 are given listed below;

Pros:

• Lowering competitors danger
• Access to the world markets
• Enlarging customer base
• Large Incomes
• Expedition of new international markets.
• Increase in revenue from global markets.
• Earnings diversification.
• Action towards being a strong worldwide brand.

Cons:

• Extension of concerns connected to diversity.
• Distinctions in cultures could resulted in a failure of the brand name particularly in Asian countries.
• Low earnings at preliminary levels.
• Boost in marketing expenses to get market share.



This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.