Pestel Analysis of Icici Bank: Innovations In Microfinance Case Solution

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Pestel Analysis of Icici Bank: Innovations In Microfinance Case Study Solution

Political Factor:

Pestel AnalysisIn the year 2011 and 2012, the corporate tax rate, service tax rate and basic tax rate had actually decreased which ultimately had an influence on the development of service earnings. This unanticipated development in earnings will ultimately increase the charitable activities in Canada in order to enhance the company image and to advertise himself in an ethical way.

Economical Factor:

Due to the worldwide financial crises in the year 2008 and 2009, the relative development of Gross Domestic Product (GDP) rate in Canada had actually declined in the year 2012 form the year 2011. This decreased does not present the decrease in the per capita income of Canadian people in the year 2012 from the year 2011 however the development in per capita income have increased in decreasing way which might not be the reason to the decline in charitable activities because the per capita income had grown in 2012 in contrast of 2011.

Social Factor:

As it has been decided that the Pestel Analysis of Icici Bank: Innovations In Microfinance Case Analysis will now target the primary and high school kids to increase the charitable activities and contributions in Toronto by 1.4 million Canadian dollars which are aged between 9 to 17 years old, their earnings is very low as they depend on their parents, took pleasure in the frozen treats and interested to offer the valuable donations for the better health of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Analysis of Canada.

Technological Factor:

Due to the technological improvement in Canada, the small and business businesses will produce more in less expense which eventually lead towards the cost conserving leading to more profits and margins which may lead towards the more involvement in the charitable activities and a yearly occasion such as Miracle Reward Day in orderto provide the important donations for the better health of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Analysis of Canada.

Strategies:

There are four alternative techniques whose implementation will increase the charitable donations in Toronto, Canada by 1.4 million Canadian dollars in a year. These 4 alternative methods are:

The key concerns facing by the business belong to the
1. Time constraint of 3 months to make and carry out the strategy in Toronto, Canada
2. A constant decrease in the collection of donations on annual basis
3. A decline in the per store earnings in Toronto which have stopped working to raise contributions from here
4. A main focus of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Analysis Foundation is towards the development ofloyalty programs and the building of client relationships with potential consumers of Miracle Reward Day
5. Some franchise owners are disappointing their determination to participate in a yearly event day due to the think that their involvement in Miracle Reward Day are resulting in the decrease of the earnings together with the not any major modification prior to and after profits of their firms and organisations

PEST Analysis:


1. Franchise Rewards: By providing the incentives to franchise owners, the hospital will be able to raise as much funds as possible to be produced through a yearly occasion called Miracle Reward Day.
For this purpose, the hospital should start the Reward contest such as the top place prizeon the basis of the greatest contribution, second place prizeon the basis of the second highest contribution, 3rd place reward on the basis of the 3rd highest donation, and much more. These prizes will motivate the franchise owners to get involved more in the charitable activities in a yearly occasion of Wonder Reward Day.
2. Commitment Card: In order to establish and maintain more faithful customers for Pestel Analysis of Icici Bank: Innovations In Microfinance Case Solution to provide the valuable contributions for the much better health of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Analysis of Canada, the hospital needs to develop the commitment card program for the blizzards to recognized loyalty in clients.
3. Schools: For the purpose to get the rapid increase in number of contributions from the area of Toronto, hospital should include the variety of schools found in Toronto to get involved inan yearly occasion such as Miracle Treat Dayto supply the valuable contributions for the much better health of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Help of Canada.
Email Marketing: Making use of Email marketing should be implemented by the hospital to record the variety of schools and franchise owners to participate in a yearly event such as Miracle Treat Dayto provide the important donations for the much better health of Pestel Analysis of Icici Bank: Innovations In Microfinance Case Help of Canada.





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