Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Solution

Disclaimer: This is only sample format for the case and not the actual case solution. Place your order on the website to get your own case solution originally solved.

Home >> Ibs Center For Management Research >> Icici Bank Innovations In Microfinance >> Porter's 5 Forces analysis

Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Study Solution

A Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Help could be conducted to create numerous techniques using the strengths of the company to avail opportunities, get rid of weak points and to decrease the dangers. It might also be used to examine that how certain weaknesses resist certain opportunities and increase the hazards. The methods drafted using the Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Analysis are offered as follows;
• Usage of strong worldwide brand name position and funds in expanding towards possible markets.
• Special brand experience could help out the company to better position itself in new markets.
• Resistance in growth in the potential international markets motivating diversity.
• High costs restricts the growth in different Asian and African countries with low per capita income.
• Strong brand recognition, non-traditional ways of marketing and the distinct brand name experience could be utilized to decrease the threat from prospective customers.
• Stringent look policies might resulted in the customer shift towards Victoria with high social duty.
• Restricted target markets might caused a decline in the total market share of the company.
These methods could assist the business to improvise its market position and be at the leading position in the market.

Financial Analysis

Monetary analysis for Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Analysis could be carried out to evaluate the availability of financial resources to the company that might be utilized in growth towards global markets. The financial position of the business might be examined by using the information given up the case Exhibit 1. The ratios that could be thought about in monetary efficiency analysis are given up the Table 1 listed below;

From the above Table 1, it could be seen that the company has an affordable monetary performance with a ROE of 7.9% and a high sales growth of 18.4%. A 4.3% net revenue margin does not appears to be possible and the business needs to put efforts in increasing its revenues along with lowering its operational costs to increase its earnings margins.

Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Analysis

Segmentation

The segmentation analysis includes the analysis of various company sectors of the company in domestic and the global, markets. Most of the company's Traditional stores lie in United States including above 500 shops in almost each of the state of US. The business has likewise a worldwide existence in 8 various countries with its greatest number of shops situated in United Kingdom i.e. 21. The companyhas a total of 54 stores in worldwide markets that is probably the 10% of its stores in the US. It indicates that majority of the incomes of the company originated from the local markets. The business is thinking about to expand its shops into 7 more European and Asian nations. A chart showing the presence of the business in various international markets is given in the Appendix 2.

Targeting

The company targets its clothing brand to the young, high and good-looking teenagers and kids that are considered to be cool. This targeting policy is accountable for various distinctions in the business related to its rivals. The business works with great looking males and ladies for its stores and follows a strict look policy to preserve tourist attraction of good-looking people towards its shops and provide a distinct brand experience.

Positioning

The company has actually placed its brand as a high-end brand targeting just a specific market section. The business with its non-traditional methods of marketing through models and representatives posters its brand name image as a high-end clothes brand targeted to the cool and attractive characters in society. This market position brings in different elite people towards the brand name but it injures the company's position in different communities focused at the equality in society.

External Analysis

Competitor Analysis

Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Analysis deals with a great deal of competition in the market with the existence of different number of competitors in the market. A chart revealing the close competitors together with their characteristics and the marketing technique is given in. it might be seen that the American Eagle Outfitters is thought about to be the strongest competitors for company with its marketing technique related to the tv programs. Furthermore, Space is likewise thought about to be a possible competitor in regional along with in worldwide; markets as the company is thinking about to move in the worldwide markets. Together with it, Icici Bank Innovations In Microfinance Case Study Analysis. with its flexible rates technique and the Victoria's Street with its strong social status position an extreme risk to the current market share of the Porter's 5 Forces analysis of Icici Bank Innovations In Microfinance Case Help.

This is sample work and not applicable to real case study. Please place the order on the website to get your own originally done case solution.