Recommendations of Human Resource Management: Best Practices At Marriott International Case Solution

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Recommendations of Human Resource Management: Best Practices At Marriott International Case Study Help

On the basis of above internal and external analysis of the business along with the assessment of various options, the business is advised to consider alternative 3. As alternative 3 would enable the business to expand in international markets without any reduction in its regional incomes and any degeneration of its market position. The business might pursue alternative 1 which would allow the company to focus on possible global markets rather than the regional markets but as the business is highly reliant on the regional markets with 90% of its stores in the US, there fore pursuing alternative 1 would result in the considerable decline in company's income.

Aletrnative-1: Expanding International Brick and Recommendations of Human Resource Management: Best Practices At Marriott International Case Help Stores

The company has a long term market position in US which can not be produced quickly in the brand-new markets. The alternative would help the business to expand in international markets along with the removal of problems raised in its local markets related to its diversity.

Pros:

• Exploration of new international markets.
• Boost in earnings from international markets.
• Elimination of problems associated with variety.
• Earnings diversification.
• Step towards being a strong worldwide brand name.

Cons:

• Loss of extensive profits from the regional markets.
• Increase in competition.
• Distinctions in cultures might caused a failure of the brand name particularly in Asian nations.
• Low incomes at preliminary levels.
• Increase in marketing expenses to acquire market share.

Alternative-2: Introduction of Click and Recommendations of Human Resource Management: Best Practices At Marriott International Case Help Stores

With the increased patterns towards online shopping, the online stores like Amazon, Alibaba and so on might position a serious danger to the market share of company. In this scenario the business might consider presenting Click and Recommendations of Human Resource Management: Best Practices At Marriott International Case Solution shops. These shops with a low requirement of funds to settle would make it possible for the business to reach global markets, without ending its domestic stores.

Pros:

• Low investment
• Lowering competitors threat
• Access to the world markets
• Enlarging consumer base
• Easy to manage
• Big Incomes
• Low Operating Expense
• Easy new market entrance

Cons:

• Threat to the market position
• Removal of brand Individuality
• Removal of the fantastic shop experience.
• Danger of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another alternative that the company might consider, is to broaden towards the worldwide markets without closing its domestic shops that contributes to the huge part of profits of the business. The advantages and disadvantages associated with Alternative 3 are offered below;

Pros:

• Decreasing competitors danger
• Access to the world markets
• Increasing the size of consumer base
• Big Revenues
• Exploration of brand-new international markets.
• Increase in revenue from worldwide markets.
• Profits diversity.
• Step towards being a strong global brand name.

Cons:

• Continuation of issues associated with diversity.
• Differences in cultures could caused a failure of the brand name specifically in Asian nations.
• Low earnings at preliminary levels.
• Boost in marketing expenses to gain market share.



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