Recommendations of Human Resource Management Best Practices At Marriott International Case Solution

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Recommendations of Human Resource Management Best Practices At Marriott International Case Study Analysis

RecommendationsOn the basis of above internal and external analysis of the business along with the examination of various options, the business is recommended to consider alternative 3. As alternative 3 would enable the company to broaden in global markets without any reduction in its local earnings and any wear and tear of its market position. The company could pursue alternative 1 which would allow the company to focus on prospective international markets rather than the regional markets but as the company is highly dependent on the local markets with 90% of its stores in the United States, there fore pursuing option 1 would result in the significant decrease in business's income.

Aletrnative-1: Expanding International Brick and Recommendations of Human Resource Management Best Practices At Marriott International Case Solution Stores

International SegmentsThe business has a long term market position in United States which can not be produced soon in the brand-new markets. The alternative would help the business to broaden in worldwide markets along with the elimination of problems raised in its regional markets related to its variety.

Pros:

• Exploration of brand-new international markets.
• Boost in earnings from worldwide markets.
• Removal of issues connected to variety.
• Profits diversification.
• Step towards being a strong international brand name.

Cons:

• Loss of substantial revenues from the local markets.
• Increase in competitors.
• Distinctions in cultures might resulted in a failure of the brand name particularly in Asian countries.
• Low incomes at initial levels.
• Increase in marketing expenses to get market share.

Alternative-2: Introduction of Click and Recommendations of Human Resource Management Best Practices At Marriott International Case Help Stores

Alternative 2 consists of the intro of online market places through generating an appropriate company's website. With the increased patterns towards online shopping, the online stores like Amazon, Alibaba etc. could pose an extreme danger to the marketplace share of business. The competitors are moving towards click and Recommendations of Human Resource Management Best Practices At Marriott International Case Help stores with Space presenting Piperline. This shift towards online markets might decrease the earnings for company. In this scenario the company might think about presenting Click and Recommendations of Human Resource Management Best Practices At Marriott International Case Analysis stores. These stores with a low requirement of funds to settle would allow the company to reach worldwide markets, without ending its domestic stores. The benefits and drawbacks of alternative 2 are offered as follows;

Pros:

• Low financial investment
• Lowering competitors threat
• Access to the world markets
• Increasing the size of consumer base
• Easy to handle
• Big Earnings
• Low Operating Costs
• Easy new market entrance

Cons:

• Danger to the marketplace position
• Elimination of brand name Uniqueness
• Removal of the terrific shop experience.
• Threat of decrease in elite sales.

Alternative-3: Expansion towards International Markets Without closing Domestic Stores

Another option that the company could consider, is to expand towards the worldwide markets without closing its domestic shops that contributes to the huge part of incomes of the company. The benefits and drawbacks associated with Alternative 3 are provided listed below;

Pros:

• Reducing competitors threat
• Access to the world markets
• Expanding consumer base
• Large Profits
• Exploration of new international markets.
• Boost in revenue from worldwide markets.
• Earnings diversification.
• Action towards being a strong global brand name.

Cons:

• Extension of issues associated with variety.
• Distinctions in cultures might led to a failure of the brand name specifically in Asian nations.
• Low incomes at preliminary levels.
• Increase in marketing expenses to acquire market share.



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